Edwin Gan

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  1. 10 votes

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    Edwin Gan commented  · 

    🙌 Yeah. Agreed on all the feedbacks below.

    I have been using CPA bidding strategy in the ad group level on all my Google Ad accounts, and we see significant improvement on the campaigns as the feature helps to re-allocate the budget/ give more love to the ad group or keywords (group) that have a better sold rate or conversion rate.

    Also, please look into the audience/ native ads for tCPA bidding strategy because the native ads get shut off when we change the bidding strategy to tCPA. And, the only solution or work around (I can think of) is to duplicate the existing campaign and run with reducing keywords bid and increasing audience/ native ads bids. I don’t think it is a good practice but we don’t want to lose opportunities in Bing market.

  2. 12 votes

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    Edwin Gan commented  · 

    Yeah! Please. We need tCPA!

  3. 21 votes

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    Edwin Gan commented  · 

    The worst thing in my life, when we (the customer) try to spend BIG money on bing, but there is no full package (like Bing Ads Intelligence) available for MAC user.

  4. 1 vote

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    Edwin Gan shared this idea  · 

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