Kirk Williams

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    Kirk Williams commented  · 

    It is difficult to discern, at a glance, what match type a keyword is when using the Bing Ads UI. This could be solved by implementing the MT symbols into the keyword itself (similar to how Google's interface looks in the keyword tab).

    This would help streamline optimization as we are making quick decision in the UI for keyword bidding, without needing to constantly find the textual match type column, kw bid column, and kw column to identify which is the best bid to give.


    Kirk Williams supported this idea  · 

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