Nikki Kuhlman

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  1. 4 votes

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    Nikki Kuhlman commented  · 

    Totall agree with this - ESPECIALLY for the new UI. It's silly to have to do a separate feature suggestion for each thing. Like I want to be able to adjust the column width so I can actually SEE everything on one screen (way too much sideways scrolling), the client list should have autocomplete so I don't have to type an entire word and hit enter before I see any results, they got rid of PREVIOUS | NEXT for moving from ad group to ad group when sorted... Doesn't make sense to have to do a separate feature for each of those things.

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  2. 85 votes

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  3. 36 votes

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    We appreciate your feedback. We do not currently have plans to roll back the update to exact match, which included synonyms/implied words/same search intent. Our algorithms are constantly learning to improve the matching quality and we closely track close variant performance. For many advertisers, we have seen lower CPAs and higher CTRs for EEM compared to True Exact. It should also be noted that we will prefer true exact matches over any close variant where applicable. We will continue to monitor close variant quality as well as incorporate your feedback into our planning around any algorithm changes. We encourage you to continue to open support tickets if you are dissatisfied with the traffic your campaigns are receiving.

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    Nikki Kuhlman commented  · 

    I agree - I'm seeing the keyword [bread pudding order online] mapping to [bread pudding near me]! Two completely different intents!

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  4. 78 votes

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    We appreciate your feedback. We do not currently have plans to roll back the update to exact match, which included synonyms/implied words/same search intent. Our algorithms are constantly learning to improve the matching quality and we closely track close variant performance. For many advertisers, we have seen lower CPAs and higher CTRs for EEM compared to True Exact. It should also be noted that we will prefer true exact matches over any close variant where applicable. We will continue to monitor close variant quality as well as incorporate your feedback into our planning around any algorithm changes. We encourage you to continue to open support tickets if you are dissatisfied with the traffic your campaigns are receiving.

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  5. 159 votes

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  6. 23 votes

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    Nikki Kuhlman commented  · 

    Promotion Extensions are in beta.

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  7. 2 votes

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  8. 1 vote

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  9. 21 votes

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  10. 58 votes

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  11. 61 votes

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  12. 60 votes

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    We do not plan to extend our IP address blocking functionality at this time given the current limits work for the majority of users

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  13. 62 votes

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    Upon review, we do not have any near term plans to provide this particular conversion tracking functionality

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  14. 272 votes

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  15. 57 votes

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  16. 2 votes

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  17. 9 votes

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  18. 52 votes

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  19. 35 votes

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