Microsoft Advertising Feature Suggestions

Welcome, friends!  This is a place for you to suggest a feature you'd like added to Microsoft Advertising, or vote for those already suggested by your peers to help them rise to the top of this feed. To see if your feature is already live or someone else mentioned it already, do a keyword search in the search function below, or check out our library of Features & Releases. You can also send a private e-mail to advertising-feedback@microsoft.com if you prefer not to post to this forum.  


Looking for technical support or have an issue about something that didn't work according to expectations? Please contact the Microsoft Advertising support team.   

Please keep in mind that it takes time to design, develop, test, and release new features, but we'll be sure to update entries when we announce or release updates based on your feedback. Also, note that choosing the right category will help route your suggestion more quickly. 



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  1. We will use Bing Shopping. We need the attribution "price per meter" at the merchant center feed.

    We will use Bing Shopping. We need the attribution "price per meter" at the merchant center feed.

    1 vote
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  2. Germany MasterCard-branded credit card availability

    Germany MasterCard-branded credit card availability since it is very convenient to use. and I use it everywhere.. shopify, google shopping and adwords, etc.. with no problem. Hope Bing Ads will consider this card.

    1 vote
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  3. Please include tacking template setting in Bing Shopping campaign

    I want to edit tracking template in Shopping Plas in Bing which I import from Google Account. But that are not visible in Bing Shopping campaign in Campaign Setting. Please suggest me how can I edit this.

    1 vote
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  4. Product Ads

    Please make Bing Merchant Center is available in Hong Kong
    Currently the eligible account is the business is located in US, UK, AU, FR

    1 vote
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  5. Please Have Chat available for all departments

    I am trying to import my shopping campaign but there there is not chat session available to contact the specialist who can help me out! Why?

    1 vote
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  6. PHP examples for the shopping content API

    Please create working examples for the Shopping Content API for PHP (similar to what is provided by Google for their Shopping Ads). This will encourage implementation, especially for a company who has too many products to monitor individually.

    1 vote
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  7. How can we improve Bing?

    It would be great to have an opportunity to use dynamic voucher code files (unique voucher codes) that can be automatically pushed into the ads via dynamic parameters, both in text ads and shopping ads.

    1 vote
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  8. Bug: Erromessage for FeedURL even though different GET Parameters are given (langauge_code) -> unable to upload different lang for our PF

    We have a script that links to multiple pre-generated xml feeds.
    we give langauge_code and currency as get parameters to that php script.
    your system assumes that the file is identical, because you seem to ignore all parameters in URLs
    Your (German) errormessage:
    Die Katalogfeeddatei an diesem Standort hat denselben Namen wie ein anderer Katalog in Ihrem Shop. Verwenden Sie einen anderen Katalogdateinamen.

    1 vote
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  9. Display active url resolution errors

    We had a prooblem, wherby we enabled auto tagging, this then appended queryu string params onto the ad url. Our server couldnt handle these and the pages errored and we were took off bing ads, The fault was completely our own, but it would have helped for this error to have been shown to us either in bing ads or merchant centre

    1 vote
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  10. Improve targeting cities to include villages and neighborhoods.

    Please improve targeting by city with advanced search on the map. I want to target all of Wareham MA, Falmouth MA, Easton MA and get all the villages and neighborhoods included like with Google. For example, the city of Wareham MA includes East Wareham, West Wareham, Wareham Center and Onset and I should be able to target all of these by just searching for and targeting Wareham MA. Worse, I get them all by targeting the neighborhood of Onset, doesn't make any sense. Needs to be fixed.

    1 vote
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  11. Mis-selling by Infoserve

    I have recently been mis sold a PPC campaign by a company called Infoserve. They agreed in writing to guarantee me a number 1 position for 10 keywords for 12 months, when i then paid them they decided that the keywords that we agreed to should then have counties added to them, so keywords like 'riding boots' would then become 'riding boots suffolk' which is completely not what was agreed. I have today commenced legal action against them and would warn anyone considering using this Bing Certified Partner that they should shop elsewhere. I would hope that Bing also investigate…

    1 vote
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  12. "Bing" Prices Down!

    Did you know at one time Google Merchant/Shopping Beta was actually free for PPC users (over 3 years of free service for user feedback)? Regardless, currently Bing is 3 times the cost when compared to Google Shopping/Merchant. For example, for every $100 that we spend with Bing it will drive roughly 300 clicks, with Google, 1000 clicks. Not to mention the quality of traffic from Google is paramount compared to Bing, giving us a 6% Return on investment from Google, compared to 3% from Bing. So, to make this clear on a small scale, So per 1000 clicks, if our…

    1 vote
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  13. Activate seller ratings in the Netherlands

    Would be great if Bing Ads could activate the seller ratings for the Netherlands.

    Lots of Dutch merchants have great seller ratings which they want to show to the searchers in Bing.

    Please vote this topic if you also want the seller ratings for the Netherlands!

    1 vote
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  14. Open & Close Ads

    Advertisements in which they open and close in the center of a Blogger.com blog.

    1 vote
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  15. International Accounts

    Guys/Girls.

    The way this works at the moment is very awkward for anyone outside the USA.

    I have a client with an account in Germany.

    If this client want to do shopping ads or content ads for the USA they need to set up a separate account with billing address in USA.

    If this client want to do shopping ads or content ads for the UK they need to set up a separate account with billing address in UK.

    Google AdWords allows you to use one account to serve ads for all countries. Please make Bing Ads the same as…

    1 vote
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  16. Bing Merchant Center

    Bing Merchant Center or Store

    When you have 1 product and it goes out of stock the product ad still shows. There should be a way that automatically stops the product/ shopping ad from showing when the product's are out of stock so people are not clicking on ads thinking that it is in stock. the workaround is not really the best automatic upload is every 12hr's so I would half to change the feed from in stock to out of stock in order for it to stop showing and then manually upload the feed witch will take up to…

    1 vote
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  17. New Bing Shopping Campaigns - report statistics in KeywordPerformanceReport with a null keyword, to be backward compatible

    Reporting for New Bing Shopping Campaigns

    Report statistics in KeywordPerformanceReport with a null keyword, to be backward compatible with existing shopping campaigns. KISS principle. We have numerous clients with search/legacy shopping and now the new shopping and need to be able to quickly and easily obtain all metrics for accounts and of course balance to payments/invoices.

    The two new reports will not easily balance actual spend for my campaigns due to "In the Product Partition report, an impression or click associated with a product appears in all the levels that contain the product. Filter on the Product Group column for…

    1 vote
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  18. Change Payment Options in Bing Shopping

    In Bing Shopping, Bing should allow ads to run for ecommerce sites without credit card payment option. Google Shopping allows this. My client sells industrial forklift ramps which are over 30 ft long, weigh 3k+ lbs and cost $15k+. Shipping is complex. Buyers call to arrange purchase and transport. Company sells many ramps on Google Shopping. Bing should follow Google's lead.

    0 votes
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