Microsoft Advertising Feature Suggestions

Welcome, friends!  This is a place for you to suggest a feature you'd like added to Microsoft Advertising, or vote for those already suggested by your peers to help them rise to the top of this feed. To see if your feature is already live or someone else mentioned it already, do a keyword search in the search function below, or check out our library of Features & Releases. You can also send a private e-mail to advertising-feedback@microsoft.com if you prefer not to post to this forum.  


Looking for technical support or have an issue about something that didn't work according to expectations? Please contact the Microsoft Advertising support team.   

Please keep in mind that it takes time to design, develop, test, and release new features, but we'll be sure to update entries when we announce or release updates based on your feedback. Also, note that choosing the right category will help route your suggestion more quickly. 



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  1. Make API call to get Json Response

    Make API call to get Json Response instead of donwloading a zip file

    40 votes
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    7 comments  ·  API  ·  Flag idea as inappropriate…  ·  Admin →
  2. Please simplify API

    What is it with enterprise companies and the obsession to make the simple complex?

    I have a golden rule, if an API can not be understood and implemented in less then 30 minutes its useless and over engineered.

    Ultimately, all an API is, IS a FFI (a Foreign Function Interface):

    It should just be a list of calls, with their parameters, some super basic authentication with well defined return payload structure. The API documentation should therefor just really document those Method calls and their parameter types.

    But of course, we can't have nice things, and instead we need to build…

    10 votes
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    7 comments  ·  API  ·  Flag idea as inappropriate…  ·  Admin →
  3. Add Spreadsheet functionality in scripts/API

    Add a functionality to push and retrieve data to/from an online spreadsheet, like the SpreadsheetApp in Google Ads scripting.

    3 votes
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    0 comments  ·  API  ·  Flag idea as inappropriate…  ·  Admin →
  4. Speed up the developing of Bing Ads Scripts

    Since February 11, 2019 there were added no new methods. For expample on campaign level it exists a method 'getBiddingStrategyType' but if I want to change the bidding stragegy type I can't use 'setBiddingStrategyType'

    2 votes
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    0 comments  ·  API  ·  Flag idea as inappropriate…  ·  Admin →
  5. Make the login more simple. No need for two page login.

    Keep it simple and don't over complicate.

    2 votes
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    0 comments  ·  API  ·  Flag idea as inappropriate…  ·  Admin →
  6. Pretty please, redesign the Java API from scratch.

    Dunno whoever designed the Java API, but it's plain horrible. Hire someone who can write proper Java code (and knows what SOAP is).

    1 vote
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    0 comments  ·  API  ·  Flag idea as inappropriate…  ·  Admin →
  7. 1 vote
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    0 comments  ·  API  ·  Flag idea as inappropriate…  ·  Admin →

    The developer token is available from that page if you are signed in with a Bing Ads account. If you aren’t signed in when you visit the page, it asks you to sign in. If you do not have a Bing Ads account, you have to create one before you can get a developer token.

    Please let us know if the above steps do not address your issues. Thanks.

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