Microsoft Advertising Feature Suggestions
Welcome, friends! This is a place for you to suggest a feature you'd like added to Microsoft Advertising, or vote for those already suggested by your peers to help them rise to the top of this feed. To see if your feature is already live or someone else mentioned it already, do a keyword search in the search function below, or check out our library of Features & Releases. You can also send a private e-mail to advertising-feedback@microsoft.com if you prefer not to post to this forum.
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Geo-localitation
It will be really useful for the platform to add geo-localization intelligence to do a follow up of the visits to the physical store. Same as Google or Facebook.
25 votes -
Bing Ads Intelligence for Macs running Excel 2011
Make Bing Ads Intelligence available for Mac users who have Excel 2011 installed.
21 votesWe do not plan to support BAI and Excel 2011 on Macs
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Bing Ads Intelligence need live for mac
Bing Ads Intelligence need live for mac
18 votesWe do not have any plans to support BAI on Mac.
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Hebrew language support is needed for your customers in Israel and Jews in the rest of the world.
Hebrew language support is needed for your customers in Israel and Jews in the rest of the world.
18 votes -
Unlimited ads per ad group
Currently ad groups are limited with the numbers of ads you can have within an ad group. If Bing could PLEASE open this up to be unlimited. It's quite frustrating when you need to create new duplicate ad groups within Bing, as these then don't lineup with Google when you're doing imports. :)
16 votesGoogle Ads currently has a limit of 50 ads per ad group as detailed at https://support.google.com/google-ads/answer/6372658?hl=en
Bing Ads currently has a limit of 100 ads per ad group as detailed at https://docs.microsoft.com/en-us/bingads/guides/entity-hierarchy-limits?view=bingads-12
Given we support twice the number of ads as Google Ads, our limit should be sufficient to keep ads per ad group at parity across both engines.
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ad preview tool
The Ad Preview Tool is a very useful tool for advertisers who want to check if their ads are serving and also for advertisers who are not in market to check their ads in these markets (for example UK advertisers with FR, DE, IT, etc. accounts) however the tool only displays results from page 1 of the SERP. This is not a good user experience for advertisers in competitive marketplaces who want to check if their ads are serving. Can this tool be upgraded to show all results available in the SERP?
15 votesWe don’t expect to change this behavior of the ad preview tool given low interest in this functionality in recent years.
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Show individual product titles for each product group instead of just showing the product group number
Is there any way that Bing can add the ability to show individual products rather than having to click on the three dots to expand the product group number to show product title.
13 votesWith our upcoming updates to the Product Groups tab, you’ll be able to see products within groups by hovering over a Product Group’s name.
If you’re requesting a different type of functionality, please clarify in the post or comments section. Thanks!
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Make available to target your system to Russia with Russian-speaking population
Make available to target your system to Russia with Russian-speaking population and replace the current ads on Yandex Direct on Bing Ads
13 votesWe do not plan to add support for Russian language ads in the near future.
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Automated Rules email
The functionality to be able to choose who receives automated rule emails would allow more than person to react to learnings or allow account teams to set up rules for advertisers.
12 votes -
Make bing adwords for Romania as well
The Romanian Market should have bing as well not just google adwords
.And is not any point to write my advertise in english beacuse my customer don't search in english11 votesWe do not plan to support Bing Ads in Romania in the near future.
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Static columns in the UI
The columns at the campaign, ad group, and keyword level are constantly changing as we move through an account or switch accounts. We would appreciate a setting that allows our users to set standard/static columns for each level. We spend quite a bit of time adjusting columns to find data, when we could be acting on data.
10 votes -
CPA bidding at ad group
Target CPA Bidding at campaign level is super helpful for optimizing accounts. It would be great if there is a CPA bidding strategy at ad group.
10 votes -
Please consider adding Greek to available campaign and ad languages..
Google Adwords for the moment the only available choice for many firms offering internet services. Adwords have become far too expensive and totally not a VFM service.
10 votesThere are no plans to support Greek language ads at the current time.
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Edit account name
Be able to edit the account name, like you can do in AdWords, for when a business changes its name instead of having to create a whole new account for it and not being able to easily compare the historical performance.
9 votes -
Website Inclusion feature
Have the option to include websites where the advertisers want their ads to run instead of excluding. Some advertiser complain that because we only have the option to exclude, it takes a lot of their time to run reports and monnitor their campaigns' performance regularly because they dont want totally eliminate all syndicated websites.
9 votesWe do not plan to add the ability to only choose which partner sites adds show on versus the current exclusion feature.
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Rules & Negative Keyword Lists at the MCC Level
It would be easier for MCC advertisers to add/ edit rules and negatives.
8 votes -
Shared Library: Website Exclusions & IP
A couple of syndicated search partners ruin the traffic. Just like there is a shared library for negative keywords. There should be one for IP and Websites.
8 votes -
8 votes
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Provide a way to exclude answers.yahoo.com from online ad campaigns.
I've got a detailed tracking mechanism tied to my site so I can track the conversion efficiency of every single search. Content is about 10% of my business, but the other 90% comes from the search network. Between 58% and 62% of the hits from my ad campaign result from the 'answers.yahoo.com' (or another affiliated answers site), and not one of them have ever resulted in a sale. Its wasted hits on my site, and it eats up more than half my advertising budget. I'm struggling, as are other small businesses. I would love to see my full budget going…
8 votesWe do not plan to enable exclusion of individual Yahoo search sites at the current time.
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Allow Ad Targeting by region in Africa. Especially Kenya
Most computers in Kenya run on windows 10..with most users using bing as their search engine.its quite frustrating that we cant effectively target that market for the foreseeable future..wish something would be done about it. Add African regions to the list of domains that show content relevant to specific countries/regions in a specific language.
7 votes
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