Microsoft Advertising Feature Suggestions
Welcome, friends! This is a place for you to suggest a feature you'd like added to Microsoft Advertising, or vote for those already suggested by your peers to help them rise to the top of this feed. To see if your feature is already live or someone else mentioned it already, do a keyword search in the search function below, or check out our library of Features & Releases. You can also send a private e-mail to advertising-feedback@microsoft.com if you prefer not to post to this forum.
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Email Extension
Currently, there is a call extension present in Bing Ads. This being especially an advantage for mobile users, it might be an idea to work on a communication extension that is very easy accessible and approachable for tablet, mobile devices and pc users. In short, this is the idea: email extensions. They would appear in the ad, and the costumer can click on them, which could potentially lead him/her directly to Outlook or other email applications. In this email, the company's email address would be filled in already. This way, companies can control which ads show which email address, so…
34 votes -
Editable Action Text for Action Extensions
We're a B2B company and would like to add CTAs like "View Demo" or "Get A Guided Tour" in the Action Extensions. It would be great if we could edit the text within a specific character limit so that we can add more relevant and targeted action text.
32 votesthere is a character limit of 10. editable action text will require Editorial review. Action Extension is not on editorial workflow at this time
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Promotion Extensions for Text Ads
Promotion extensions for text ads are needed. Especially because there is not an ad customizer feature.
23 votesit is currently piloting in Ads Lab
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Image extensions
Increase max. limit for Image Extensions per Account.
16 votesnew pilot will start soon with increased limit and improved capabilities
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Let us preview our full ads (including extensions)
There should be a way to review the way our ads will look with the extensions. Similar to the preview when creating an ad. My ads don't show in the preview and diagnostic tool because my bids are too low. There should be an easy way to preview when you are creating/adding extensions. Thanks.
12 voteswill evaluate. thanks for the ask.
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Include Belgium as call extension
It would be truly helpful to enable Belgian companies to include a Belgian call extension as Belgian users must use "bing.fr" ("bing.be" does not exist). It is important to note that a Belgian call extension on "bing.fr" is not possible.
Thank you for considering it !
11 votes -
Action Based Modifers
Google now had action based modifiers - simply put, if you'd like to serve a specific extension more often we could add a bid modifier +300 (similar to device bid modifiers) - This gives advertisers more control of extensions delivered
8 votesWill evaluate. thanks for the idea.
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Click to Message PPC Ads Extension
Hi, Google is just releasing Click-to-message ads. An extension that allows a consumer to connect with a business. Seems like a next logical step in engagement. Any chance this will be included in the near future? Would be a nice added feature for Bing Ads.
Thanks
Ref. https://adwords.googleblog.com/2016/10/click-to-message-ads-bring-new-and-easy.html
6 voteswill evaluate. thanks.
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Please allow more sites to be used with the review extenstion.
There are only a few sites that allow review extensions for Bing Ads such as WSJ.com, digitaltrends.com and engadget.com yet if you search on Bing.com for something the local results display reviews/ratings from sites like Yelp and Facebook. Please allow review extensions from more sites like Yelp and Facebook as reviews are important to consumers and would add value to the end user when consider Bing Ads.
4 votes -
Sitelinks & Query String parameters
Could query string parameters ( < or > ) be compatible with Sitelinks destination url's as they are for classic ads in Search and RAIS ads format?
4 votes -
location extention belgium
Add Location Extensions in Belgium
3 votesI’ll send this request to IDC
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Call extension at account level
Allow call extensions to be managed at Account level. Phones no.s doesn't change between campaigns. Lot lesser API calls.
3 votesWill add to backlog
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exclude location extension
It would be great if we would have an exclude location extension button
3 votes -
Ad extensions with demographic criteria
Please think about implementing being able to show different ad extensons based on demographics/time/etc. A company might offer completely different delivery options and perks to say 5 or more different areas in the same country. A company might want to boast a specific callout to a young audience and another to an older. Female/Male the possibilites are nearly endless. Extensions could really be much more targeted and striking in this way.
3 votesWill evaluate. thanks
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Link Mulit-Image Extensions to specific Sitelinks
Please allow to link Multi-Image Extensions to specific Sitelinks to generate a higher relevance of the image to the sitelink.
2 votesadvertiser can provide specific link to each of the images
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Add Call Extensions for All Countries
Add all countries to Call Extensions, presently some countries like South Africa is not present in the Call Extension List.
2 voteswill send request to IDC
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Automated Extensions: opt-out in bulk for customers with multiple accounts
Need bulk opt-out mechanism for multiple accounts. We have thousands of them and it's not physically possible to do with each child account. Also need to have a mechanism to disable Automated Extensions automatically for all newly created accounts as well for customers that create new accounts in thousands monthly (via API)
2 votes -
Promo Extensions
Be able to create promo extensions for periods (black friday etc) like on Google Ads.
So can push limited time offers to stand out.
2 votesit is piloting in Ads Lab.
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Charges for Dynamic ad extension clicks - unreasonable gaming our pocket book
Clicks should be charged on the second click, not the first, since the client / customer does not click a second to engage us. Essentially this like a restaurant charging only to see the menu, said in a fanciful way.
Anthony Alioto
www.italianlaw.net2 votes -
Can More Domains be Whitelisted for Review Extensions?
It seems reviews can only come from three domains at the moment, with attempts with others resulting in a policy alert. This limitation blocks this extension for probably 99% of reviewed advertisers.
Would it be possible to allow from more (reputable) domains?
Thanks much.
1 votethanks for the feedback
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