Microsoft Advertising Feature Suggestions

Welcome, friends!  This is a place for you to suggest a feature you'd like added to Microsoft Advertising, or vote for those already suggested by your peers to help them rise to the top of this feed. To see if your feature is already live or someone else mentioned it already, do a keyword search in the search function below, or check out our library of Features & Releases. You can also send a private e-mail to advertising-feedback@microsoft.com if you prefer not to post to this forum.  


Looking for technical support or have an issue about something that didn't work according to expectations? Please contact the Microsoft Advertising support team.   

Please keep in mind that it takes time to design, develop, test, and release new features, but we'll be sure to update entries when we announce or release updates based on your feedback. Also, note that choosing the right category will help route your suggestion more quickly. 



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  1. delete uet

    Make it so I can delete old UET tags and conversion goals.

    141 votes
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  2. Website Call Conversion Tracking

    I would love to see the ability to track call conversions once a visitor has clicked my ad and been directed to my site and then makes a phone call.

    This feature is explained in greater detail here: http://adwords.blogspot.com/2014/08/introducing-website-call-conversions.html

    59 votes
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    Upon review, we do not have any near term plans to provide this particular conversion tracking functionality

  3. Automatic Upload from File for Offline Conversions

    Create a schedule to regularly upload a file that you keep online by entering a URL for Offline Conversions.

    Here is a link for how Google gives it - https://support.google.com/google-ads/answer/7014069

    26 votes
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  4. Ability to add Conversion Goals as Audience

    As advertisers, we should have the ability to remarket back to users via our already defined and tracked conversion goals.

    14 votes
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  5. Import google analytics Transaction and Goals

    It will be great if we can we can import Transaction and Goals from Google analytics to Bing Ads and also the re-marketing list.

    9 votes
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  6. Please build a UET Tag helper plug-in for Edge.

    It would be great to have a UET helper plug-in built for the Edge browser. Currently it's only available for Chrome.

    9 votes
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  7. UET-Tag for AMP

    We wanted to insert the UET-Tag into our AMP (Accelerated Mobile Page) and after talking to the support, we found out that there is no "non-javascript" that we can use.

    8 votes
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  8. Add the ability to track a "virtual pageview" of a page that doesn't necessarily exist. This simplifies our page conversion tracking.

    We have forms that are submitted via XHR requests and we want to track conversions when those requests come back successful. However, rather than tracking an event, we'd like to use a virtual pageview for simplicity. Basically, we'd tell Bing that the user went to a specific page URL that doesn't actually exist.

    5 votes
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  9. Website Phone numbers tracking

    We should able to track the website phone # by adding code to track the phone number call that came from Bing compare to other platforms. (Desktop Website or Mobile website)

    5 votes
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  10. Notify Account Manager When Their UET Tag Is Disabled!!

    Bing should send some kind of notification to let the account owner/manager know if their conversions are not being tracked due to an invalid UET code. My account was running for a while without me knowing there was a problem!

    4 votes
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  11. customer would like to see a conversion goal for bound rate, and for new visitors.

    would like to see conversions for bounce rates, and for new visitors to the website

    3 votes
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  12. Provide a real-time UET events debugger

    While we can try to validate our UET implementation using the UET Tag Helper browser extension, it would be really useful to have a realtime event debugger to show what actual events were received and how they were ingested by Microsoft's platform, similar to Facebook's Analytics "Event Debugging" view, or Google Analytics "Realtime > Events" view.

    2 votes
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  13. Event snippet for conversion page

    Leider habe ich immer wieder Probleme Conversions zu tracken, wenn diese über einen externen Zahlungsabwickler ausgeführt werden, wo ich das UET Tag nicht einbinden kann. Bei Google Ads wird das durch ein "Event snippet for conversion page" gelöst, dieses setzt man auf der Bestellbestätigungsseite ein und die Conversion wird dann trotzdem getrackt, obwohl man das Tracking Pixel beim externen Zahlungsanbieter nicht einbinden kann. Es wäre super wenn Bing beim Conversion Tracking genau die selben Optionen hätte wie Google Ads. Vielen Dank für die Mühe

    2 votes
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  14. duration goal - Less Than

    Duration Goal - Less Than
    Including "Less Than" option for creating Duration goal.

    2 votes
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  15. CSP would like to remove bat.bing.com from image src

    We currently load bat.bing through Google Tag Manager.

    I would like to remove bat.bing.com from our image-src in our Content Security Policy.

    Do you or could you support non-pixel transport mechanisms such-as xhr or beacons like Google does?

    1 vote
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  16. 1 vote
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  17. Allow user to add additional fields like affiliation, tax, shipping in the uetq event action

    in window.uetq.push ('event', 'Event action',{}) we just have eventcategory, label and value as of now. It is nice to have additional fields like affilication, tax, shipping

    1 vote
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  18. Remarketing instructions and videos

    Please could Bing provide longer, more detailed, step-by-step videos on Remarketing. The existing 4 minute (approx) video is rushed at the end, and doesn't go into enough detail on remarketing on Bing Ads.Please clarify the steps - for all aspects of remarketing success - using images of ads, and please don't miss any steps out! Thanks so much. Hope this helps. KR, EMcC

    1 vote
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  19. exact number of pages for pages visited goal

    Please allow exact pages to be tracked as part of the pages per visit goal. This will be really helpful.

    1 vote
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  20. Conversion tracking should be in the tool link(dropdown menu)

    Something stupid but the tracking and conversion should be accessible from the "Tools" options and not at the bottom left of the page. I am technical and it took me ages on the live chat to find it..I did not expect this not to be listed away from the tools section as convertion tracking is a "tool".

    Hope this helps.

    Thanks

    0 votes
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