add Share of voice, as a metric to the UI data tables at the campaign, ad group and keyword level
Share impression share in Bings UI. Creating the reports is okay but It will be very useful to add that as a metric in the data tables as well
This functionality has been released. Please see https://advertise.bingads.microsoft.com/en-gb/blog/post/june-2017/see-how-you-stack-up-with-inline-competitive-metrics for details.