Search Term Must Include All Keywords
Bing should make it so all keywords have to be in the search term.
It would be nice so we can bid terms like dental implant dentist higher than dental implant because the user intent is very different.
My client is showing up for the search term "four on four dental implants" when the keyword is "+dental +implants +dentist". Bing says this is possible because the system is picking up on smart match and counting dental and dentist as the same match. But with that logic shouldn't dental show up twice, or dentist show up twice in the search term. Right now Bing is essentially ignoring one keyword.