Microsoft Advertising Feature Suggestions
Welcome, friends! This is a place for you to suggest a feature you'd like added to Microsoft Advertising, or vote for those already suggested by your peers to help them rise to the top of this feed. To see if your feature is already live or someone else mentioned it already, do a keyword search in the search function below, or check out our library of Features & Releases. You can also send a private e-mail to advertising-feedback@microsoft.com if you prefer not to post to this forum.
-
support free advertising for non profit 501(c)(3) organizations like google with its grant program
I feel Microsoft should support 501(c)(3) non profit organizations with free advertising search engine support like google does with its google grants program. as non profit organizations supporting the comunity should not have to pay to let people know the good they are doing in the community and to get support for thieer causes
168 votesThank you for your interest in Grants for Social Impact. The pilot is currently closed as we assess learnings and we are not accepting new handraisers at this time. Once the pilot expands or becomes widely available, we will follow up with you about next steps. I recommend the non-profit registers with Microsoft Philanthropies – https://nonprofit.microsoft.com/#/register. That is the first step to joining Grants for Social Impact and will give the non-profit access to other grant programs and opportunities with Microsoft products.
-
Shared Library (cross-account) - Negative, Audiences etc etc
We would love to see a shared library which can be used cross-accounts (similar to Google). At the moment this is only available by account.. which is a very slow process. Especially when you have multiple accounts across multiple markets. Please make my dreams come true.
86 votes6 comments · Targeting (Remarketing, In-market, Locations, Demographics, Scheduling, etc.) · Flag idea as inappropriate… · Admin →Shared library which supports user to share UET tag and remarketing list cross different manager accounts and accounts is in open beta pilot now, and will be available for everyone in the next few months.
-
Target ROAS bidding
Please add Target ROAS bidding, similar to the feature in AdWords. Thank you.
83 votesTROAS has now become Generally Available in all MSA supported markets. This covers both Search & Shopping campaigns.
-
custom formula columns
Integration of Custom Formula columns will allow for unique metrics, or measurement that is unavailable otherwise but regularly manipulated/created in Excel (ie % of total spend, or conversions. etc.) This is Google (and Search Ads 360) parity.
46 votes -
Account owners should be able to remove an agency managing their account themselves
Account owners should be able to remove any agency managing the account on behalf the owner without having to ask the agency to remove themselves. The fact that account owners don't currently have that ability is concerning.
The current process is that the account owner has to go to the agency and ask that their account be released.
42 votesWe appreciate your feedback. This is currently in execution. Thank you!
-
Add/update Campaign level audience association in Microsoft Advertising Editor
Campaign level audiences can be added or associate using Microsoft Advertising UI. In Microsoft Advertising Editor, you can only add or update Ad group level audiences.
32 votesThe feature is currently in pilot and should be available to all before sep 2020.
-
It would be great to be able to manually adjust column width. Thanks!
It would be great to be able to manually adjust column width. Thanks!
27 votes -
Custom Combinations for Audiences
I'd like to be able to create Custom Combinations for Audiences in Bing Ads.
At the moment I have lists set up for 30, 90 and 180 days duration, but I'd like to combine these as some users will fall into all 3 lists.
I'd love to be able to create a list for users who came to my site between 31-90 and 91-180 days ago - as I want to bid differently on them vs my 30 day audience.
The ability to create custom combinations using and/or/excluding would be a huge help - as you could also create a…
26 votes4 comments · Targeting (Remarketing, In-market, Locations, Demographics, Scheduling, etc.) · Flag idea as inappropriate… · Admin →This functionality should be available before the end of the year.
-
similar audiences targeting
Similar audience just like Google AdWords
18 votes0 comments · Targeting (Remarketing, In-market, Locations, Demographics, Scheduling, etc.) · Flag idea as inappropriate… · Admin →We have started working on providing this functionality. This should be in beta before the end of the year.
-
Show individual product titles for each product group instead of just showing the product group number
Is there any way that Bing can add the ability to show individual products rather than having to click on the three dots to expand the product group number to show product title.
13 votesWith our upcoming updates to the Product Groups tab, you’ll be able to see products within groups by hovering over a Product Group’s name.
If you’re requesting a different type of functionality, please clarify in the post or comments section. Thanks!
-
Expand Bing shopping in more European countries
Would be great if Bing shopping could be carried out in more countries around Europe. We currently operate in most European countries and would love to be able to use the Shopping function in more countries. For example Sweden, Norway and Denmark where we see that the Bing usage is quite high per capita.
12 votesWorking on it (6 months) ·
AdminTejas Gowda, Program Manager, Bing Ads
(Admin, Microsoft Advertising)
responded
Microsoft shopping campaigns is now supported in Sweden, Netherlands, Italy, Spain, Switzerland, UK, France and Germany.
Support for Nordic countries is on the backlog
-
Columns sizing and default colums
I am always scrolling over to see the clicks all the way at the end. I want it in certain order but now you have stretched out the columns. Then everyday I come in here all my columns are taken away. I always have to re add the columns back in... getting really frustrated.
10 votes -
Allow the Import of Google Product Feed with Shipping in Multiple Countries
In Google Shopping Feed I can have several columns for shipping values for different countries (like DE and AT). But in Bing I have to add one feed for each country as I just learned from the support team. That's very messy and I can not use the Google Import Feature any more :( Now I have to take care on several feeds instead of one or I am forced into using a Feed-Engine which comes with extra costs.
8 votes -
Ability To Only Count One Specific Goal as a Conversion
Similar to the option in Google Ads.
We would like the ability to only count certain goals in the 'Conversion' column.
This way, we can keep track of multiple Goals along the way to a Conversion, without having duplicate conversion counts.
This would be similar to how Google Ads does it, where you can select whether to count a Goal as a Conversion or not.
Thank you!
8 votesThanks for the feedback! We’re currently looking into this.
-
Allow Bing to update feeds automatically on a monthly basis
We are running Dynamic search ads campaigns and we would like Bing to update feeds automatically on a monthly basis.
Now we need to upload/update feeds manually and it takes a lot of time.
7 votesThe feature is in pilot right now that allows you to set up schedule to refresh your feed in the UI.
Thank you for your feedback! Please let us know if you have any questions.
-
Create a Product Group tab at Campaign and Account Level.
Currently we can only set bids in Bing Shopping in Editor, or within one ad group at a time. We would love to be able to see and filter for product groups at a campaign and account level as well so we can make quicker, bulk bidding decisions. Please see Google Ads for reference as they are set up this way. Much needed!
6 votes -
Add/Remove Excluded Locations via API / Bing Ads Scripts
Similar to the 'excludeLocation' method for Google Ads scripts: https://developers.google.com/google-ads/scripts/docs/examples/excluded-locations
It would be very valuable for us to be able to automate the adding and removal of excluded locations via the API / Bing Ads Scripts, because it would make it possible to exclude low converting locations during specific times of the day. That would instantly make our ROAS a lot more competitive compared to Google Ads.
5 votesWe are currently working on Scripts to add this capability. Thank you for your feedback.
-
Scripts Beta
Open up the API for scripts to take advantage of the following
- Ad Schedules
- Locations
- Devices
- AudiencesWith the ability to:
- Read performance metrics
- make bid adjustments4 votesThank you for your feedback. We are working to provide some of the mentioned functionalities to our users through Scripts and will continue to investigate others.
-
Shared Budgets Need Budget Alerts / Recommendations
Shared budgets currently show as "sufficient" even when they are running out at 6pm, 7pm in the day.
4 votesThanks for your feedback.
We have been working on it to address your concern.
-
Allow for Automated imports in BAE
I can automatically import adwords campaigns in the bing interface but I cannot do it in BAE. Can this feature be added to BAE?
Thank you
2 votesWe’ve started working on this feature and it should be available in the coming months.
- Don't see your idea?