Microsoft Advertising Feature Suggestions

Welcome, friends!  This is a place for you to suggest a feature you'd like added to Microsoft Advertising, or vote for those already suggested by your peers to help them rise to the top of this feed. To see if your feature is already live or someone else mentioned it already, do a keyword search in the search function below, or check out our library of Features & Releases. You can also send a private e-mail to advertising-feedback@microsoft.com if you prefer not to post to this forum.  


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Please keep in mind that it takes time to design, develop, test, and release new features, but we'll be sure to update entries when we announce or release updates based on your feedback. Also, note that choosing the right category will help route your suggestion more quickly. 



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  1. Google Ads Import - REVIEW BEFORE POSTING

    We used to be able to import Google Ads items into Bing Editor and REVIEW THE CHANGED ITEMS before we decided what we wanted to post to the interface.
    When I imported Google Ads items yesterday the only option was the "Import and Post".
    Sitelinks were changed and deleted, a ton of ads were paused, and items I'm not even sure of were changed. This is very frustrating and not ideal! I greatly hope you bring back the ability to review the import before posting it live!!!

    2 votes
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    1 comment  ·  Microsoft Advertising Editor  ·  Flag idea as inappropriate…  ·  Admin →

    We have added an additional option for you to download locally under Tools → Options → Defaults. Note that, this workaround doesn’t offer the full benefit of server based import as the released version as below -

    • Id mapping of campaigns – Tight mapping with Google campaigns based on IDs so there are no missed or duplicate campaigns
    • Scale – Ability to import large accounts
    • Background import that lets you work on other operations as import is in progress
    • Schedules – Creating future recurring imports from editor.

    For campaigns that require little or no review, we would recommend a server based import to take advantage of these benefits. In cases where you would like a more hands on preview approach you can use the local download option. You can switch between these options easily between imports based on your needs. If you have further questions or…

  2. Speed up the developing of Bing Ads Scripts

    Since February 11, 2019 there were added no new methods. For expample on campaign level it exists a method 'getBiddingStrategyType' but if I want to change the bidding stragegy type I can't use 'setBiddingStrategyType'

    2 votes
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    0 comments  ·  API  ·  Flag idea as inappropriate…  ·  Admin →
  3. Provide a real-time UET events debugger

    While we can try to validate our UET implementation using the UET Tag Helper browser extension, it would be really useful to have a realtime event debugger to show what actual events were received and how they were ingested by Microsoft's platform, similar to Facebook's Analytics "Event Debugging" view, or Google Analytics "Realtime > Events" view.

    2 votes
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  4. Link Mulit-Image Extensions to specific Sitelinks

    Please allow to link Multi-Image Extensions to specific Sitelinks to generate a higher relevance of the image to the sitelink.

    2 votes
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    0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  5. Event snippet for conversion page

    Leider habe ich immer wieder Probleme Conversions zu tracken, wenn diese über einen externen Zahlungsabwickler ausgeführt werden, wo ich das UET Tag nicht einbinden kann. Bei Google Ads wird das durch ein "Event snippet for conversion page" gelöst, dieses setzt man auf der Bestellbestätigungsseite ein und die Conversion wird dann trotzdem getrackt, obwohl man das Tracking Pixel beim externen Zahlungsanbieter nicht einbinden kann. Es wäre super wenn Bing beim Conversion Tracking genau die selben Optionen hätte wie Google Ads. Vielen Dank für die Mühe

    2 votes
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  6. Add Call Extensions for All Countries

    Add all countries to Call Extensions, presently some countries like South Africa is not present in the Call Extension List.

    2 votes
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    0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  7. Show Results For Adult Keyword in Keyword Planner Tool

    The Keyword Planner tools no longer show results for adult keywords. This torpedoes adult advertiser's ability to research new or existing keywords.

    Not sure what purpose this restriction is supposed to serve, but as far as I can tell this accomplishes nothing other than censoring data from the very people that find that data useful.

    Please remove this restriction for adult ad accounts.

    Thanks

    2 votes
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    Not in our plans right now  ·  0 comments  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →
  8. Stop hiding adult keyword data from the keyword planner.

    All of a sudden I can no longer see search volume for adult keywords in the keyword planner. This is a huge problem for adult advertisers, and serves seemingly no purpose whatsoever.

    If an adult advertiser is deliberately researching an explicit search term, what good is being done by hiding the monthly search volume from them?

    Please fix this.

    Thanks

    2 votes
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    Not in our plans right now  ·  0 comments  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →
  9. targeted area dsa

    It would be great to Roll out DSA for other markets such as Ireland.

    2 votes
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    Hey! We rolled out DSA in Netherlands, Switzerland, Spain, Sweden and Italy a week back. Will consider Ireland in the next wave hopefully in 2021.

    Thanks

  10. Automated Extensions: opt-out in bulk for customers with multiple accounts

    Need bulk opt-out mechanism for multiple accounts. We have thousands of them and it's not physically possible to do with each child account. Also need to have a mechanism to disable Automated Extensions automatically for all newly created accounts as well for customers that create new accounts in thousands monthly (via API)

    2 votes
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    Not in our plans right now  ·  0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  11. Promo Extensions

    Be able to create promo extensions for periods (black friday etc) like on Google Ads.

    So can push limited time offers to stand out.

    2 votes
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    0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  12. Enable tCPA bidding for DSA campaigns

    tCPA bidding is currently not available for DSA campaigns, even if the requirements for tCPA are met.

    2 votes
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  13. Charges for Dynamic ad extension clicks - unreasonable gaming our pocket book

    Clicks should be charged on the second click, not the first, since the client / customer does not click a second to engage us. Essentially this like a restaurant charging only to see the menu, said in a fanciful way.

    Anthony Alioto
    www.italianlaw.net

    2 votes
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    Not in our plans right now  ·  0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  14. duration goal - Less Than

    Duration Goal - Less Than
    Including "Less Than" option for creating Duration goal.

    2 votes
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  15. Make the login more simple. No need for two page login.

    Keep it simple and don't over complicate.

    2 votes
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    0 comments  ·  API  ·  Flag idea as inappropriate…  ·  Admin →
  16. Make Ad Diagnosis and Preview Tool ACCURATE Instead of Intermittantly INACCURATE

    BUG REPORT:

    Several BingAds support techs have suggested the Ad Preview and Diagnosis Tool is a mere Alpha-Test tool, which should be viewed as intrinsically unreliable and untrustworthy, despite none of them being able to cite any Documentation indicating such “Alpha-Test” status or anywhere online offering warnings us clients of such an intrinsically unreliable and untrustworthy status of this tool.

    Whether this “Alpha-Test” status is, or is not the case, the Ad Preview and Diagnosis Tool DOES seem to be Highly Inconsistent in in its responses.

    Only some of the time does an Ad Preview and Diagnosis Tool response to…

    2 votes
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    0 comments  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →
  17. business tips

    How to start a business U don't hv any idea ,but it's profitable with high profit
    .

    2 votes
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  18. conversant tag manager

    I would like to request for Conversant Tag Manager to be included in your supported tag managers. Thank you!

    2 votes
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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  19. IN Taiwan,If Taiwanese accustomed to using GOOLGE search engines, then, BING will be our company excluded objects.

    IN Taiwan,If Taiwanese accustomed to using GOOLGE search engines, then, BING will be our company excluded objects.Because, poor timeliness and professionalism, I do not know the company in the end there is no medical professionals in the audit ad

    2 votes
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  20. 2 votes
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    1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
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