Microsoft Advertising Feature Suggestions

Welcome, friends!  This is a place for you to suggest a feature you'd like added to Microsoft Advertising, or vote for those already suggested by your peers to help them rise to the top of this feed. To see if your feature is already live or someone else mentioned it already, do a keyword search in the search function below, or check out our library of Features & Releases. You can also send a private e-mail to advertising-feedback@microsoft.com if you prefer not to post to this forum.  


Looking for technical support or have an issue about something that didn't work according to expectations? Please contact the Microsoft Advertising support team.   

Please keep in mind that it takes time to design, develop, test, and release new features, but we'll be sure to update entries when we announce or release updates based on your feedback.



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  1. One should be able to vreate folders in the list of campaigns to the left in the account

    It would be great if the "List of campaigns" to the left in the account could be sorted via folders. Or atleast if for example paused campaigns would have a grey-tone (be faded out) if they were paused!

    13 votes
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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
    Started  ·  Jamie Chung responded

    David,

    We are looking to see how we change the color of paused campaigns so that they are faded in our campaign list.

    Would love to hear more about your ideas for how we can sort campaigns by folders and how we can help you organize your campaigns to make you more efficient. jachung@microsoft.com

    Thanks!

    /jamie

  2. Allow keyword filtering by Destination URL

    On the UI, there is no way we can filter the keywords by the Destination URL. It is causing us lots of issues because we need to filter by the tracking code that can be found only on the Dest. URL.

    12 votes
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    2 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
    Started  ·  dareo responded

    Thanks for providing this suggestion. We are working on addressing this request by early next year.

  3. mainline bids

    Currently when you select "edit" at the keyword level to increase bids, it only gives the option to increase to "Top of Page" or "First Page", but it gives estimates in the grid for best position, mainline and first page. It would be great to have all three options available. It also doesn't distinguish if "Top of Page" is "mainline" or "best position" so t the terminology is different and confusing for customers.

    11 votes
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    3 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  4. 9 votes
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    Started  ·  1 comment  ·  Web UI & Usability  ·  Flag idea as inappropriate…  ·  Admin →
  5. TARGETING

    I would like to target people base from language but still located in US is this possible?

    9 votes
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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
    Started  ·  dareo responded

    Adding support for more languages per country is in the works. Stay tuned.

  6. Don't float the lower menu

    The "new" lower menu has these items on it: "
    © 2014 Microsoft
    Legal
    Privacy & Cookies
    Advertise
    Developers
    Support
    Blog
    Feedback"

    It should not float but stay on the bottom of the page where people can scroll to it if need be. It takes up content space, and it also hides items on the account drop-down list when you have enough items to go down that far.

    9 votes
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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
    Started  ·  Jamie Chung responded

    We’re always tweaking our designs to improve the overall user experience of Bing Ads. This is one of the items on our bucket list. We totally agree that the extra few pixels make a difference when you are browsing through your campaign data.

    Stay tuned for updates…

    /jamie

  7. Enhanced CPC for Shopping Campaigns

    Same as enhanced CPC with text ads, increasing bids by 30%, resulting in higher conversions, lower CPA and improving ROI on Bing

    9 votes
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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
    Started  ·  dareo responded

    Enhanced CPC support is currently rolling out to advertisers using Shopping Campaigns. Please contact your account manager to get your account enabled if it hasn’t been.

  8. Easier Keyword Conflict Removal

    When there's a negative keyword conflict, it would save a lot of time to include an automatic "remove negative keyword" button on the window that pops up to show you what the conflicting kw is and at what level. It's time consuming and somewhat aggravating to have to manually hunt down all the the negatives you want to remove. I work with very long lists of negatives and would love a way to make this process easier/quicker.

    8 votes
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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  9. max cpc in adgroup report

    max cpc in adgroup report

    6 votes
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    1 comment  ·  Reporting functionality  ·  Flag idea as inappropriate…  ·  Admin →

    Can you provide more information about this feature suggestion? Why is it important to have it in the ad group report and not other reports?

  10. The ability to clone campaigns and ad groups

    It would be great if I could copy and paste at the campaign and ad group level instead of only at the keyword and ad level. Sometimes I want to create a clone campaign and this capability would save me a lot of time.

    4 votes
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    Started  ·  1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  11. Ability To Only Count One Specific Goal as a Conversion

    Similar to the option in Google Ads.

    We would like the ability to only count certain goals in the 'Conversion' column.

    This way, we can keep track of multiple Goals along the way to a Conversion, without having duplicate conversion counts.

    This would be similar to how Google Ads does it, where you can select whether to count a Goal as a Conversion or not.

    Thank you!

    4 votes
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    0 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
  12. Make Bing Ads Editor faster

    The Desktop Editor is very slow and eats up too much time when working with it. Please make it more faster so that even activating/pausing ads does not take one hour.

    3 votes
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    Started  ·  0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
  13. Allow for Automated imports in BAE

    I can automatically import adwords campaigns in the bing interface but I cannot do it in BAE. Can this feature be added to BAE?

    Thank you

    2 votes
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    0 comments  ·  Flag idea as inappropriate…  ·  Admin →
    Started  ·  dareo responded

    We’ve started working on this feature and it should be available in the coming months.

  14. Keywords Planner for Canadians!

    Canadians need this feature too!

    2 votes
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    0 comments  ·  Flag idea as inappropriate…  ·  Admin →
  15. Re-instate the 'Last 7 days' option in the date range dropdown

    It would be helpful if you could re-instate the 'Last 7 days' option in the date range dropdown. This was available until recently and I found this very useful. I am aware that I can change the date range manually but I found this selection very helpful. The 'Last 14 days' is still in the dropdown so I wondered why the 'Last 7 days' was removed?

    2 votes
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    0 comments  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →
    Started  ·  dareo responded

    Thanks for reporting this issue. We are working on bringing back this option shortly.

  16. When selecting a monthly campaign budget, a warning occurs, which is not very helpful

    The warning that occurs is not very helpful:
    Monthly budgets can run out before the end of the month, because they spend your budget as quickly as possible. We recommend that you use a daily budget to make sure that your ads show on every day of the month.

    However, if you click on the ? link, that is helpful. I recommend that in the warning, you suggest to the users that they click this button to learn more about the warning.

    1 vote
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    Started  ·  0 comments  ·  Flag idea as inappropriate…  ·  Admin →
  17. Fix Ad Editor for Mac!!!

    Why does this still not work right?
    Since the initial beta release I have been hoping for the program to be usable.... almost 3 years later and it's actually worse than when it was released.

    Things take way too long to load, the entire thing is clunky and SLOW, I mean SLOW.. it's a text based program there are no images and no html5 this should be lighting fast instead it can turn a 20 minute task into an hour+ task because of waiting on GUI load time or whatever else this program is doing.

    We invest hundreds of thousands…

    1 vote
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    Started  ·  0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
  18. Allow us to upload our own data,

    Retargeting our database and similar audiences is a large part of our campaigns on google and not being able to do this on Bing leads to a lot less money being spent.

    1 vote
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    0 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
  19. Provide IF function ads to match Google's

    Google Ads offers IF function ads to change the message depending on device or audience. More info here: https://support.google.com/google-ads/answer/7207341?hl=en

    1 vote
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    0 comments  ·  Ad Formats / Ad Types  ·  Flag idea as inappropriate…  ·  Admin →

    The product is now in closed beta, please ask your account reps for more details. In addition the customizer functionality is generally available that lets you change the message depending on audience based on feeds.

  20. Filter in Editor is broken - Negative keyword list name

    the filter for Negative keyword list name is broken. I filter for List name = X, and it gives me all linds of list names. Same is I filter for list name contains X

    1 vote
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    Started  ·  0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
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