Microsoft Advertising Feature Suggestions

Welcome to the Microsoft Advertising suggestion box! Your feedback helps us understand how you use the product so we can improve your Microsoft Advertising experience. Suggest a new feature, enhancements to an existing feature, or vote on ideas that others have submitted. You can share your ideas with us by posting to this forum, or by sending a private e-mail to advertising-feedback@microsoft.com.

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  1. add incremental bidding % info to change history report

    Add data from incremental bidding to the change history report. If someone does not change day targeting, but simply changes the incremental % bid, and then removes it, there is no way of knowing that incremental bidding was applied and then removed. The change history report only shows if days, devices or locations were added or removed, but never shows if an incremental % was added, changed or removed.

    8 votes
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    2 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
    Started  ·  Claire Lee responded

    We’re currently working on this feature! Please let me know if you have any additional feedback about what you’d like to see.

  2. One should be able to vreate folders in the list of campaigns to the left in the account

    It would be great if the "List of campaigns" to the left in the account could be sorted via folders. Or atleast if for example paused campaigns would have a grey-tone (be faded out) if they were paused!

    7 votes
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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
    Started  ·  Jamie Chung responded

    David,

    We are looking to see how we change the color of paused campaigns so that they are faded in our campaign list.

    Would love to hear more about your ideas for how we can sort campaigns by folders and how we can help you organize your campaigns to make you more efficient. jachung@microsoft.com

    Thanks!

    /jamie

  3. Easier Keyword Conflict Removal

    When there's a negative keyword conflict, it would save a lot of time to include an automatic "remove negative keyword" button on the window that pops up to show you what the conflicting kw is and at what level. It's time consuming and somewhat aggravating to have to manually hunt down all the the negatives you want to remove. I work with very long lists of negatives and would love a way to make this process easier/quicker.

    6 votes
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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  4. mainline bids

    Currently when you select "edit" at the keyword level to increase bids, it only gives the option to increase to "Top of Page" or "First Page", but it gives estimates in the grid for best position, mainline and first page. It would be great to have all three options available. It also doesn't distinguish if "Top of Page" is "mainline" or "best position" so t the terminology is different and confusing for customers.

    6 votes
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    3 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  5. TARGETING

    I would like to target people base from language but still located in US is this possible?

    5 votes
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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
    Started  ·  dareo responded

    Adding support for more languages per country is in the works. Stay tuned.

  6. Enhanced CPC for Shopping Campaigns

    Same as enhanced CPC with text ads, increasing bids by 30%, resulting in higher conversions, lower CPA and improving ROI on Bing

    5 votes
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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
    Started  ·  dareo responded

    Enhanced CPC support is currently rolling out to advertisers using Shopping Campaigns. Please contact your account manager to get your account enabled if it hasn’t been.

  7. Notify users at least 7 days prior to an insertion order expiring

    Please notify advertisers that I/Os are expiring or out of funds BEFORE the account is paused. We received notification that one of our accounts was paused after it was already paused. This is embarrassing to agencies and is completely preventable.

    5 votes
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    0 comments  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
  8. Keyword Bids ad Percentage of Ad Group Bids

    Allow keyword bids to be specified as a percentage of the default ad group bid to which they belong. This makes it possible to adjust keyword variations within an ad group while still using the ad group bid to scale overall bidding more easily.

    5 votes
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    2 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →

    We are working on campaign level bid landscape that allows you to adjust the keyword bid percentage. it’s expected to release in this Autumn.

  9. Allow keyword filtering by Destination URL

    On the UI, there is no way we can filter the keywords by the Destination URL. It is causing us lots of issues because we need to filter by the tracking code that can be found only on the Dest. URL.

    4 votes
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    2 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
    Started  ·  dareo responded

    Thanks for providing this suggestion. We are working on addressing this request by early next year.

  10. When setting up a new account, don't make it so impossible to set up the payment card that it makes you want to go back to Google AdWords.

    When setting up a new account, don't make it so impossible to set up the payment card that it makes you want to go back to Google AdWords.
    The main reason I chose to switch our SEO to Bing was to get the value that it brings. I have spent the past 2 days trying to set up a payment for the new AdWords account we created and it still is inactive because of some glitch.
    The original issue I have been having are still not cleared up and we are losing ground on the Ads we created and the…

    4 votes
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    Started  ·  0 comments  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
  11. Don't float the lower menu

    The "new" lower menu has these items on it: "
    © 2014 Microsoft
    Legal
    Privacy & Cookies
    Advertise
    Developers
    Support
    Blog
    Feedback"

    It should not float but stay on the bottom of the page where people can scroll to it if need be. It takes up content space, and it also hides items on the account drop-down list when you have enough items to go down that far.

    3 votes
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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
    Started  ·  Jamie Chung responded

    We’re always tweaking our designs to improve the overall user experience of Bing Ads. This is one of the items on our bucket list. We totally agree that the extra few pixels make a difference when you are browsing through your campaign data.

    Stay tuned for updates…

    /jamie

  12. Allow for Automated imports in BAE

    I can automatically import adwords campaigns in the bing interface but I cannot do it in BAE. Can this feature be added to BAE?

    Thank you

    2 votes
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    0 comments  ·  Flag idea as inappropriate…  ·  Admin →
    Started  ·  dareo responded

    We’ve started working on this feature and it should be available in the coming months.

  13. Re-instate the 'Last 7 days' option in the date range dropdown

    It would be helpful if you could re-instate the 'Last 7 days' option in the date range dropdown. This was available until recently and I found this very useful. I am aware that I can change the date range manually but I found this selection very helpful. The 'Last 14 days' is still in the dropdown so I wondered why the 'Last 7 days' was removed?

    2 votes
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    0 comments  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →
    Started  ·  dareo responded

    Thanks for reporting this issue. We are working on bringing back this option shortly.

  14. Keywords Planner for Canadians!

    Canadians need this feature too!

    2 votes
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    0 comments  ·  Flag idea as inappropriate…  ·  Admin →
  15. Change History Report Doesn't Track Geographic Changes

    If a user changes their geotargeted settings, Bing Ads does not record this very important change in the change history report.

    2 votes
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    0 comments  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →
    Started  ·  Claire Lee responded

    We’ve started exposing changes you make to geolocation targeting. Please let me know if you have any additional feedback.

  16. max cpc in adgroup report

    max cpc in adgroup report

    2 votes
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    1 comment  ·  Reporting  ·  Flag idea as inappropriate…  ·  Admin →

    Can you provide more information about this feature suggestion? Why is it important to have it in the ad group report and not other reports?

  17. Provide IF function ads to match Google's

    Google Ads offers IF function ads to change the message depending on device or audience. More info here: https://support.google.com/google-ads/answer/7207341?hl=en

    1 vote
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    0 comments  ·  New Ad Formats  ·  Flag idea as inappropriate…  ·  Admin →

    The product is now in closed beta, please ask your account reps for more details. In addition the customizer functionality is generally available that lets you change the message depending on audience based on feeds.

  18. When selecting a monthly campaign budget, a warning occurs, which is not very helpful

    The warning that occurs is not very helpful:
    Monthly budgets can run out before the end of the month, because they spend your budget as quickly as possible. We recommend that you use a daily budget to make sure that your ads show on every day of the month.

    However, if you click on the ? link, that is helpful. I recommend that in the warning, you suggest to the users that they click this button to learn more about the warning.

    1 vote
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    Started  ·  0 comments  ·  Flag idea as inappropriate…  ·  Admin →
  19. unsubscribe

    Add an "unsubscribe" button to the bottom of your emails from service@bingads.com. I have unchecked every box in "my settings" and I STILL get those annoying things.

    0 votes
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    0 comments  ·  Flag idea as inappropriate…  ·  Admin →

    Hello,

    Thank you for this feedback on how to make your experience with Bing Ads better. I’m sorry you’re still getting those despite checking the boxes. We’re working on ensuring all notifications are always of value to you and never distracting and I’ve followed up to help you unsubscribe.

    Aurea

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