Microsoft Advertising Feature Suggestions

Welcome, friends!  This is a place for you to suggest a feature you'd like added to Microsoft Advertising, or vote for those already suggested by your peers to help them rise to the top of this feed. To see if your feature is already live or someone else mentioned it already, do a keyword search in the search function below, or check out our library of Features & Releases. You can also send a private e-mail to advertising-feedback@microsoft.com if you prefer not to post to this forum.  


Looking for technical support or have an issue about something that didn't work according to expectations? Please contact the Microsoft Advertising support team.   

Please keep in mind that it takes time to design, develop, test, and release new features, but we'll be sure to update entries when we announce or release updates based on your feedback. Also, note that choosing the right category will help route your suggestion more quickly. 



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  1. Microsoft Advertising Intelligence tool missing countries

    Hi,

    Just worked on the Intelligence tool which is amazon and a time saver as well however not all the countries are added under the option called More Research--> Search-user Location.

    Any specific reason why all the countries are not included. I have to run campaign for the country called United Arab Emirates but I can't find the same in the list. Similar to that I noticed lot of missing countries where I need to run a campaign.

    Can you please advise when this will be available?

    1 vote
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  2. 1 vote
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  3. keyword planner

    Please make KEYWORD PLANNER tool available in Morocco.

    1 vote
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  4. Insertion Order Consolidation for Multiple Accounts

    It'd be much easier to manage insertion orders on the manager account level, rather than on the account level. I'm not managing our budget on the account level, which means that my work is duplicated each time I need to open insertion orders. Please allow functionality to manage budget and insertion orders across multiple accounts.

    1 vote
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  5. List of Longitutde and Latitude

    It would be much appreciated if we could have an available list of Longitude and Latitude in the US. It could help us determine the actual state/cities we are targeting.

    2 votes
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  6. Monthly Statement for a Prepay payment setting

    Monthly Statement for a Prepay payment setting should show list/breakdown of spend per campaign that customer received.

    1 vote
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  7. Keyword Planner Issue

    In the keyword planner, I entered all of my keywords, set the bid for $2 and daily budget at $10. It says that I should be getting 179-242 clicks weekly, have 4.01K-5.42K impressions, and spend $20.6-$27.8 weekly. But if you calculate those estimated clicks based on the keywords bid which is $2, it is very far to the estimated spend of $20.6-$27.8 weekly. Please review it. Thanks!

    2 votes
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    Thanks for your feedback. The weekly estimated spend is impacted by the keywords, bid, budget and account historical performance, etc.

    For this case, the estimated spend was capped by budget thus you can see a shaded area in the graph.
    You can try to increase your budget or decrease your bid to adjust.

  8. Turn off Close Variations since it can cause irrelevant search terms

    We should have a feature where we can turn off close variations to avoid having irrelevant search terms. I'm afraid continuously adding irrelevant searches to my negative keywords list won't really work. As you can see, my ads are shown for completely random keywords so even is I add them as negative, I will be still spending money for other trash search terms.What's the point of exact match type if it's basically the same as broad? This is extremely important.

    23 votes
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    1 comment  ·  Match Types  ·  Flag idea as inappropriate…  ·  Admin →

    Hey folks,
    We appreciate your input and feedback on the existing matching behavior. We encourage you to reach out to the support team to help address any issues you may encounter in the immediate term. Our algorithms are continuously learning and working to improve matching quality.

    As our algorithms continue to learn, we have observed that close variant performance and quality has significantly improved over the past few months. For many customers, close variants are performing better than canonical match types; we do not have any plans to revert the close variant updates. For those customers that are uniquely impacted by these changes, combining effective negative keyword strategies, use of Broad Match Modifier, and escalating to support are great options to address concerns that may still arise.

    Best,
    Ben

  9. Enable DSA for BELGIUM

    Enable DSA for BELGIUM (and other EU countries)

    1 vote
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    Within EU, DSA is generally available in UK, Germany and France. Besides, a closed beta pilot is running in Netherlands, Switzerland, Spain, Sweden and Italy as we speak!
    We plan to extend it in other countries like Belgium, Ireland as well. Hopefully in Q1 2021. Thanks!

  10. Promotion check says pending, how long will it take to be approved.

    does the Minimum purchase amount needed or required???

    1 vote
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  11. For customers that are on a prepay account, there is nowhere to view a running balance of the funds on account or to view past balances

    For customers that are on a prepay account, there is nowhere to view a running balance of the funds on account we have with you. It would be so useful for our reconciliation to be able to view our balance of funds at certain points in time such as month end/historic dates. Currently the only visibility of our prepay balance is the current one.

    1 vote
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  12. dynamic search ads in Greece

    Waiting for dynamic search Ads option in Greece. Please launch this feature ASAP.

    1 vote
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    DSA is generally available in US, UK, Canada,Germany and France and Australia. Besides, a closed beta pilot is running in Netherlands, Switzerland, Spain, Sweden and Italy as we speak!

    Currently, there are no plans to extend this to Greece but we have noted the feedback. Also see if the above mentioned EU markets interest you. Thanks!

  13. Don't offer the same keywords that don't fit again and again

    Every day I'm sorting keywords and every day I get keywords that I have declined many times before. Improve your suggestion tool. Offer the option to get keywords again later, in case there is a lack of keywords. But also offer the option to completely remove them. Because many of the suggested keywords just don't fit at all. There is no point in offering them again. It's just a HUGE waste of time to go over them again and again.

    1 vote
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  14. Shopping available for New Zealand

    wants to ahve it available in NZ

    1 vote
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  15. ads impression on specific user 5 time a day

    I have to show my ads impression on specific user 5 time a day. but i can not do this at Bing , Please include this option on your system if possible. I have got this type of option on like Traffic Junky promotional system. So please include this it will be help us to search user.

    2 votes
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  16. 1 vote
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  17. Remarketing or Exclusion Audience based on Click IDs

    We've noticed a lot of leads coming from multiple campaigns the same day, it would be simply wonderful if we could suppress users who have already converted that day.

    1 vote
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  18. 1 vote
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  19. adult product ads (shopping) - US, CA & UK

    Would like to be able to set up Adult Toys on Bing Ads Shopping in US, CA & UK.

    3 votes
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  20. 1 vote
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