Microsoft Advertising Feature Suggestions

Welcome, friends!  This is a place for you to suggest a feature you'd like added to Microsoft Advertising, or vote for those already suggested by your peers to help them rise to the top of this feed. To see if your feature is already live or someone else mentioned it already, do a keyword search in the search function below, or check out our library of Features & Releases. You can also send a private e-mail to advertising-feedback@microsoft.com if you prefer not to post to this forum.  


Looking for technical support or have an issue about something that didn't work according to expectations? Please contact the Microsoft Advertising support team.   

Please keep in mind that it takes time to design, develop, test, and release new features, but we'll be sure to update entries when we announce or release updates based on your feedback. Also, note that choosing the right category will help route your suggestion more quickly. 



  • Hot ideas
  • Top ideas
  • New ideas
  • My feedback
  1. Maximize Clicks for Bing Shopping

    Make the Maximize Clicks bidding algorithm available for Bing Shopping campaigns

    7 votes
    Sign in
    (thinking…)
    Sign in with: Facebook Google
    Signed in as (Sign out)

    We’ll send you updates on this idea

  2. Shared Library (cross-account) - Negative, Audiences etc etc

    We would love to see a shared library which can be used cross-accounts (similar to Google). At the moment this is only available by account.. which is a very slow process. Especially when you have multiple accounts across multiple markets. Please make my dreams come true.

    80 votes
    Sign in
    (thinking…)
    Sign in with: Facebook Google
    Signed in as (Sign out)

    We’ll send you updates on this idea

  3. Target ROAS bidding

    Please add Target ROAS bidding, similar to the feature in AdWords. Thank you.

    75 votes
    Sign in
    (thinking…)
    Sign in with: Facebook Google
    Signed in as (Sign out)

    We’ll send you updates on this idea

    13 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  4. It would be great to be able to manually adjust column width. Thanks!

    It would be great to be able to manually adjust column width. Thanks!

    23 votes
    Sign in
    (thinking…)
    Sign in with: Facebook Google
    Signed in as (Sign out)

    We’ll send you updates on this idea

  5. Allow for Automated imports in BAE

    I can automatically import adwords campaigns in the bing interface but I cannot do it in BAE. Can this feature be added to BAE?

    Thank you

    2 votes
    Sign in
    (thinking…)
    Sign in with: Facebook Google
    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Flag idea as inappropriate…  ·  Admin →
  6. similar audiences targeting

    Similar audience just like Google AdWords

    16 votes
    Sign in
    (thinking…)
    Sign in with: Facebook Google
    Signed in as (Sign out)

    We’ll send you updates on this idea

    We have started working on providing this functionality. This should be in beta before the end of the year.

  7. Custom Combinations for Audiences

    I'd like to be able to create Custom Combinations for Audiences in Bing Ads.

    At the moment I have lists set up for 30, 90 and 180 days duration, but I'd like to combine these as some users will fall into all 3 lists.

    I'd love to be able to create a list for users who came to my site between 31-90 and 91-180 days ago - as I want to bid differently on them vs my 30 day audience.

    The ability to create custom combinations using and/or/excluding would be a huge help - as you could also create a…

    26 votes
    Sign in
    (thinking…)
    Sign in with: Facebook Google
    Signed in as (Sign out)

    We’ll send you updates on this idea

  8. unsubscribe

    Add an "unsubscribe" button to the bottom of your emails from service@bingads.com. I have unchecked every box in "my settings" and I STILL get those annoying things.

    1 vote
    Sign in
    (thinking…)
    Sign in with: Facebook Google
    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Flag idea as inappropriate…  ·  Admin →
  9. Shared Budgets Need Budget Alerts / Recommendations

    Shared budgets currently show as "sufficient" even when they are running out at 6pm, 7pm in the day.

    4 votes
    Sign in
    (thinking…)
    Sign in with: Facebook Google
    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  10. Allow image extensions to all Geo location

    This extension hss a lot of benefits, and it should be available in all Geo locations

    2 votes
    Sign in
    (thinking…)
    Sign in with: Facebook Google
    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  11. Allow image extensions to all Geo location

    I really like this extension, and I would like to have it available for all Geo location and especially my Geo location - Israel

    2 votes
    Sign in
    (thinking…)
    Sign in with: Facebook Google
    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  12. 2 votes
    Sign in
    (thinking…)
    Sign in with: Facebook Google
    Signed in as (Sign out)

    We’ll send you updates on this idea

  13. Re-instate the 'Last 7 days' option in the date range dropdown

    It would be helpful if you could re-instate the 'Last 7 days' option in the date range dropdown. This was available until recently and I found this very useful. I am aware that I can change the date range manually but I found this selection very helpful. The 'Last 14 days' is still in the dropdown so I wondered why the 'Last 7 days' was removed?

    2 votes
    Sign in
    (thinking…)
    Sign in with: Facebook Google
    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →
  14. Account owners should be able to remove an agency managing their account themselves

    Account owners should be able to remove any agency managing the account on behalf the owner without having to ask the agency to remove themselves. The fact that account owners don't currently have that ability is concerning.

    The current process is that the account owner has to go to the agency and ask that their account be released.

    42 votes
    Sign in
    (thinking…)
    Sign in with: Facebook Google
    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
  15. support free advertising for non profit 501(c)(3) organizations like google with its grant program

    I feel Microsoft should support 501(c)(3) non profit organizations with free advertising search engine support like google does with its google grants program. as non profit organizations supporting the comunity should not have to pay to let people know the good they are doing in the community and to get support for thieer causes

    163 votes
    Sign in
    (thinking…)
    Sign in with: Facebook Google
    Signed in as (Sign out)

    We’ll send you updates on this idea

    27 comments  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →

    Thank you for your interest in Grants for Social Impact. The pilot is currently closed as we assess learnings and we are not accepting new handraisers at this time. Once the pilot expands or becomes widely available, we will follow up with you about next steps. I recommend the non-profit registers with Microsoft Philanthropies – https://nonprofit.microsoft.com/#/register. That is the first step to joining Grants for Social Impact and will give the non-profit access to other grant programs and opportunities with Microsoft products.

2 Next →
  • Don't see your idea?

Feedback and Knowledge Base