Microsoft Advertising Feature Suggestions

Welcome, friends!  This is a place for you to suggest a feature you'd like added to Microsoft Advertising, or vote for those already suggested by your peers to help them rise to the top of this feed. To see if your feature is already live or someone else mentioned it already, do a keyword search in the search function below, or check out our library of Features & Releases. You can also send a private e-mail to advertising-feedback@microsoft.com if you prefer not to post to this forum.  


Looking for technical support or have an issue about something that didn't work according to expectations? Please contact the Microsoft Advertising support team.   

Please keep in mind that it takes time to design, develop, test, and release new features, but we'll be sure to update entries when we announce or release updates based on your feedback. Also, note that choosing the right category will help route your suggestion more quickly. 



  • Hot ideas
  • Top ideas
  • New ideas
  • My feedback
  1. Bring back Manual CPC

    Bring back Manual CPC.

    This was a failed experiment Microsoft, please see it for what it is. All I’m talking to are reporting much worse performance since the deprecation of the good old and tested Manual CPC.

    You tried to innovate on this before Google, and you failed.

    Correct your mistake.

    1 vote

    We're glad you're here

    Please sign in to leave feedback

    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  2. Please do not sync Google Ads budgets as well as content

    So I noticed that when my Google Ads budgets had been imported, they also synced the budgets for each campaign. I changed these manually, but then when they next imported (the next day) the budgets were synced again and they reverted to the (much higher) amounts.

    I know there has to be a way to go into the settings and make it so that only the content and not the budget syncs. However, as a busy digital ad manager, I do not spend nearly as much time on Microsoft Ads as I do on Google Ads, because fewer people use…

    1 vote

    We're glad you're here

    Please sign in to leave feedback

    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  3. Want to Get Back Manual CPC Bid

    Want to retain the Manual CPC bidding for all new advertisers instead of using the Enhanced CPC. This is the best option for new advertisers as we will have great control over our budget. Allow us to use Manual Bid Please.

    3 votes

    We're glad you're here

    Please sign in to leave feedback

    Signed in as (Sign out)

    We’ll send you updates on this idea

    1 comment  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  4. How do I contact Cash App customer service?

    How do I contact Cash App customer service? you a lot to tackle the problems of the cash app account. The hurdles in sending and receiving money always create disappointment and stressful situations for users. However, the help from the cash app service team may enable them to properly utilize the digital payment platform. Everyone wants to have an instant source for transferring money when a requirement appears.
    https://www.7qasearch.net/cash-app-customer-service-phone-number/

    1 vote

    We're glad you're here

    Please sign in to leave feedback

    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  5. Make the bid strategy learning period instant. 2 weeks is too long you will lose customers.

    Make the ads work instantly. Remove the beta period. Make the full power of the ads available instantly. 2 weeks is too long.

    1 vote

    We're glad you're here

    Please sign in to leave feedback

    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  6. Set bid strategy at the ad group level, not just at the campaign level as it is now.

    Now that manual cpc is no longer available, I'd like to set the bidding strategy at the ad group level. Specifically, I'd want to use Maximize Clicks as the bidding strategy, and set the maximum click bid at the ad group level, not just at the campaign level.

    1 vote

    We're glad you're here

    Please sign in to leave feedback

    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  7. Daily Budget

    I think the daily budget should be just that. A daily budget. When you increase ad spend for computers or mobile phones, that amount you increase should not go over the daily budget, because that is your daily budget. When you increase the ad spend for a computer or mobile device you should allocate more funds to that particular device not exceeding daily budget. Thanks, Jeremy

    1 vote

    We're glad you're here

    Please sign in to leave feedback

    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  8. Please add the shared bid strategy function for multiple campaigns

    It would be great to have the shared bid strategy folder/portfolio option in Microsoft Ads, just like in Google, to add multiple campaigns to one bid strategy folder.

    1 vote

    We're glad you're here

    Please sign in to leave feedback

    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  9. Bring Back Manual Bidding

    On 19th of March of 2021, ALL my campaigns were moved from Manual bidding to Enhanced Bidding. This is so unfair. You can't take away controls from advertisers like that. Please reinstate the manual bidding strategy as I found it to be more effective over your automated bidding strategies.

    5 votes

    We're glad you're here

    Please sign in to leave feedback

    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  10. Why remove manual bid strategy

    Please enable manual bid strategy for this account

    F1497FPB
    Please

    3 votes

    We're glad you're here

    Please sign in to leave feedback

    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  11. Omnichannel Bidding

    Google parity request to track store visits with associated offline revenue and include it with online revenue as a part of the bidding strategy to allow for omnichannel optimization. Also referred to as Smart Bidding for Store Visits.

    https://support.google.com/google-ads/answer/7539213?hl=en
    https://support.google.com/google-ads/answer/9462119?hl=en&ref_topic=9942002

    5 votes

    We're glad you're here

    Please sign in to leave feedback

    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  12. Allow a campaign to have a total budget, rather than only daily budget limits.

    I would like to see an option for an ad campaign to have a total budget in addition to a daily budget limit. For example, $10/day, but stop campaign when $200 is spent. This is available in both Amazon and Google campaigns.

    1 vote

    We're glad you're here

    Please sign in to leave feedback

    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  13. Bid algrothims should take into account Time of Day & Day of Week

    tCPA bidding algorithms should make adjustments for time of day, day of week, etc. without having to manually set bid adjustments.

    1 vote

    We're glad you're here

    Please sign in to leave feedback

    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  14. Allow users to make tCPA bid changes at the adgroup level

    tCPA bidding should be at the adgroup level instead of campaign level as adgroups are grouped and respond differently.

    1 vote

    We're glad you're here

    Please sign in to leave feedback

    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  15. 1 vote

    We're glad you're here

    Please sign in to leave feedback

    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  16. I would like to be able to use manual bidding as bidding strategy for my client

    I would like to be able to use manual bids as bidding strategy for my client. Why did you remove this option?

    7 votes

    We're glad you're here

    Please sign in to leave feedback

    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  17. I Need Manual Bid, Enhance Cpc Spending more than double my bid

    I'm not satisfied with you available bid strategies, I am spending on some click more than 1$ while my bid is 0.5$

    This is so frustrating and it's very critical issue
    I will stop using Microsoft ads if I don't get a manual bid

    7 votes

    We're glad you're here

    Please sign in to leave feedback

    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  18. I Need Manual Bid, Enhance Cpc Spending more than double my bid

    I'm not satisfied with you available bid strategies, I am spending on some click more than 1$ while my bid is 0.5$

    This is so frustrating and it's very critical issue
    I will stop using Microsoft ads if I don't get a manual bid

    4 votes

    We're glad you're here

    Please sign in to leave feedback

    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  19. 5 votes

    We're glad you're here

    Please sign in to leave feedback

    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  20. Set Monthly Budget alongside daily budget -or- change billing dates

    The monthly budget limit is based on your daily budget for the billing dates, which we cannot set. This means that we could actually go over our monthly budget (i.e. Dec 1-31) but Bing won't do anything about it because they are running on a different timing. My daily budget has consistently been at least $10 higher than the daily budget I have set, which means I have now lowered that in hopes of not going over.

    If we have the option of setting a monthly budget alongside a daily budget, or at least change the billing dates to match…

    1 vote

    We're glad you're here

    Please sign in to leave feedback

    Signed in as (Sign out)

    We’ll send you updates on this idea

    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
← Previous 1 3
  • Don't see your idea?

Feedback and Knowledge Base