Microsoft Advertising Feature Suggestions

Welcome to the Microsoft Advertising suggestion box! Your feedback helps us understand how you use the product so we can improve your Microsoft Advertising experience. Suggest a new feature, enhancements to an existing feature, or vote on ideas that others have submitted. You can share your ideas with us by posting to this forum, or by sending a private e-mail to advertising-feedback@microsoft.com.

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  1. Options to bulk update ad schedule from settings tab

    We would like the ability to update ad schedules in bulk from the UI settings tab. Currently, if we want to change the ad schedule, we can only select one campaign at a time.

    14 votes
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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  2. View and edit shopping bids at the ad group level

    We would like the ability to view and edit shopping bids at the ad group level. It's helpful when viewing ad groups across various campaigns.

    13 votes
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  3. Static columns in the UI

    The columns at the campaign, ad group, and keyword level are constantly changing as we move through an account or switch accounts. We would appreciate a setting that allows our users to set standard/static columns for each level. We spend quite a bit of time adjusting columns to find data, when we could be acting on data.

    5 votes
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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  4. CPA bidding at ad group

    Target CPA Bidding at campaign level is super helpful for optimizing accounts. It would be great if there is a CPA bidding strategy at ad group.

    7 votes
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    4 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  5. Having Age / Sexe conversions/ clics in parameters (not just estimations!)

    Estimations tool is not accurate at all, we need age/ sexe datas in paramaters just like calendar, we will be able to improve our campaigns and make adjustment

    5 votes
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  6. Filter keyword recommendations

    The new recommendations feature is a huge step backwards.
    Why can't I filter the keywords? I don't have time to go through 400+ keywords one by one to choose if they're relevant to my business.
    By using a filter, I can easily choose the recommended keywords to apply and which ones to dismiss.

    I no longer use this feature because of the restrictions and time taken to administer it.

    All recommendations are dismissed, unfortunately.

    2 votes
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    1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  7. show store Id on campaign page

    show the store id on the campaign page

    22 votes
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  8. Location Targeting for Channel Islands in United Kingdom

    Please make Guernsey and Jersey (United Kingdom Channel Islands) available for location targeting.

    2 votes
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  9. Segmentation feature (Day Segment)

    It well be best to have no limitations for Day segment or it should have up to a year of data. This will be really helpful

    2 votes
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  10. Allow Ad Targeting by region in Africa. Especially Kenya

    Most computers in Kenya run on windows 10..with most users using bing as their search engine.its quite frustrating that we cant effectively target that market for the foreseeable future..wish something would be done about it. Add African regions to the list of domains that show content relevant to specific countries/regions in a specific language.

    7 votes
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  11. LinkedIn profile targeting-Demographics tab availability ASAP

    Accounts that has LinkedIn profile targeting does not have Demographics tab for bid adjustment yet and it would be best if we can set this ASAP for available accounts so we can check estimated cost before using the feature.

    This bid adjustment tab will help to boost traffic on our selected profiles .

    Also, add estimation on the profile targets.

    1 vote
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    1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  12. download negative keywords list

    Please allow us to download negative keywords list in UI

    2 votes
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  13. Motion to add Polish language (its 6 years now, it is the time)

    From year 2012 Bing Ads supports several languages. But now after 6 years i still find that Bing Ads does not support polish language.

    Bing has a major user base in Poland.

    Lack of polish language support draws it impossible to display ads to this million users group in Poland.

    Therefore i open a motion to add Polish language to Bing Ads.

    It's 6 years. It is the time.

    11 votes
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    2 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  14. Keyword recommendations

    You create lists of recommended keywords that span multiple pages of up to 100 rows which isn't enough. You've suggested 300+ keywords, there should be at least 250 rows

    Worse though, if I'm selecting keywords from the first page of recommendation and then move to the next page of keyword recommendations to add more, the platform forgets the selections from the first page.

    1 vote
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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  15. Ad and keyword default

    Why is the default view 'all keywords' or 'all ads', as opposed to just the active ones? I've paused them for a reason!

    It's a waste of time having to change this every time I log in to the account. Your competitors don't do it and they have a much slicker experience as a result.

    1 vote
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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  16. Target CPA

    Please allow Target CPA for more than the countries currently provided. There should not be limitations on countries for this campaign strategy.

    2 votes
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  17. Keywords on competition tab

    It would be great if advertisers can see what are the keywords of their competitors are auctioning

    1 vote
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  18. Recommendations: Significant improvements needed to this tab

    This portion of the Microsoft Ads tool is in urgent and dire need of overhaul to make it functional and useful to people who get more than 20 recommendations.

    At present, the campaign recommendations screen is actually quite clunky to deal with, as it:

    - Will not keep your number of rows displayed consistent after an activity (i.e. if you select 100, reject some suggestions, it will refresh but go back to 20 rows on a page regardless of browser;
    - It always returns to the first page of the table, rather than the page you were on; and
    -…

    1 vote
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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  19. 1 vote
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    1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  20. DSA and shopping - enable these features in Norway, Sweden and Denmark

    We need more automated features in Bing to handle advertising for large number of products with less effort. DSA and shopping would be a very good addition to Microsoft Ads, and it would increase our advertising presence significantly.

    1 vote
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