Microsoft Advertising Feature Suggestions

Welcome, friends!  This is a place for you to suggest a feature you'd like added to Microsoft Advertising, or vote for those already suggested by your peers to help them rise to the top of this feed. To see if your feature is already live or someone else mentioned it already, do a keyword search in the search function below, or check out our library of Features & Releases. You can also send a private e-mail to advertising-feedback@microsoft.com if you prefer not to post to this forum.  


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Please keep in mind that it takes time to design, develop, test, and release new features, but we'll be sure to update entries when we announce or release updates based on your feedback. Also, note that choosing the right category will help route your suggestion more quickly. 



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  1. Why remove manual bid strategy

    Please enable manual bid strategy for this account

    F1497FPB
    Please

    3 votes

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    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  2. manual strategy

    dont remove it

    3 votes

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    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  3. Open Target ROAS Bidding Pilot to Canadian Advertisers

    Please open the Target Roas bidding pilot to Canadian advertisers. We're based in Canada but we advertise in the US market

    3 votes

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    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  4. setup the ability to choose main and secondary conversion

    We have two conversion types and would like to be able to see only the main conversion in the column conversion and the secondary conversion in a seperate column. Also I would like to use Target CPA for the main conversion only.

    3 votes

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    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  5. target impression share bidding strategy

    Add bidding strategy to target impression share

    3 votes

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    2 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  6. Stop allowing system to increase my set bid amounts

    I think it is fraud to allow the "system" to increase your CPC to whatever it wants. I set mine to .75 and the "system" increased it to over $10.00 peer click. This is fraud and I am seeking a legal remedy for this, possibly a class action lawsuit.

    2 votes

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    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  7. Make Daily/Monthly Budget Limits Function As Named

    The current budget management can easily spend our entire budget before the end of the month. In reality and according to documentation (https://help.ads.microsoft.com/#apex/3/en/51019/1) daily budget limits can be exceeded by as much as 100%. If this happens early in the month enough times, the monthly budget can be exceeded or run out of very early in the month. Support recommends lowering the daily budget to account for this, in my case by cutting it in half. This presents several problems. First, it makes joke out of the daily budget cap. Second, I have to manage a task the…

    2 votes

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    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  8. Bring back Manual CPC

    Bring back Manual CPC.

    This was a failed experiment Microsoft, please see it for what it is. All I’m talking to are reporting much worse performance since the deprecation of the good old and tested Manual CPC.

    You tried to innovate on this before Google, and you failed.

    Correct your mistake.

    1 vote

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    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  9. Please do not sync Google Ads budgets as well as content

    So I noticed that when my Google Ads budgets had been imported, they also synced the budgets for each campaign. I changed these manually, but then when they next imported (the next day) the budgets were synced again and they reverted to the (much higher) amounts.

    I know there has to be a way to go into the settings and make it so that only the content and not the budget syncs. However, as a busy digital ad manager, I do not spend nearly as much time on Microsoft Ads as I do on Google Ads, because fewer people use…

    1 vote

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    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  10. How do I contact Cash App customer service?

    How do I contact Cash App customer service? you a lot to tackle the problems of the cash app account. The hurdles in sending and receiving money always create disappointment and stressful situations for users. However, the help from the cash app service team may enable them to properly utilize the digital payment platform. Everyone wants to have an instant source for transferring money when a requirement appears.
    https://www.7qasearch.net/cash-app-customer-service-phone-number/

    1 vote

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    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  11. Make the bid strategy learning period instant. 2 weeks is too long you will lose customers.

    Make the ads work instantly. Remove the beta period. Make the full power of the ads available instantly. 2 weeks is too long.

    1 vote

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    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  12. Set bid strategy at the ad group level, not just at the campaign level as it is now.

    Now that manual cpc is no longer available, I'd like to set the bidding strategy at the ad group level. Specifically, I'd want to use Maximize Clicks as the bidding strategy, and set the maximum click bid at the ad group level, not just at the campaign level.

    1 vote

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    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  13. Daily Budget

    I think the daily budget should be just that. A daily budget. When you increase ad spend for computers or mobile phones, that amount you increase should not go over the daily budget, because that is your daily budget. When you increase the ad spend for a computer or mobile device you should allocate more funds to that particular device not exceeding daily budget. Thanks, Jeremy

    1 vote

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    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  14. Please add the shared bid strategy function for multiple campaigns

    It would be great to have the shared bid strategy folder/portfolio option in Microsoft Ads, just like in Google, to add multiple campaigns to one bid strategy folder.

    1 vote

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    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  15. Allow a campaign to have a total budget, rather than only daily budget limits.

    I would like to see an option for an ad campaign to have a total budget in addition to a daily budget limit. For example, $10/day, but stop campaign when $200 is spent. This is available in both Amazon and Google campaigns.

    1 vote

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    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  16. Bid algrothims should take into account Time of Day & Day of Week

    tCPA bidding algorithms should make adjustments for time of day, day of week, etc. without having to manually set bid adjustments.

    1 vote

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    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  17. Allow users to make tCPA bid changes at the adgroup level

    tCPA bidding should be at the adgroup level instead of campaign level as adgroups are grouped and respond differently.

    1 vote

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    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  18. 1 vote

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    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  19. Set Monthly Budget alongside daily budget -or- change billing dates

    The monthly budget limit is based on your daily budget for the billing dates, which we cannot set. This means that we could actually go over our monthly budget (i.e. Dec 1-31) but Bing won't do anything about it because they are running on a different timing. My daily budget has consistently been at least $10 higher than the daily budget I have set, which means I have now lowered that in hopes of not going over.

    If we have the option of setting a monthly budget alongside a daily budget, or at least change the billing dates to match…

    1 vote

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    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
  20. Allow, disallow or limit connections from VPNs

    As wrote on title, allow, limit or block access to Ads from VPNs to limit fraudulent clicks

    1 vote

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    0 comments  ·  Budget and Bid Strategies  ·  Flag idea as inappropriate…  ·  Admin →
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