Microsoft Advertising Feature Suggestions
Welcome, friends! This is a place for you to suggest a feature you'd like added to Microsoft Advertising, or vote for those already suggested by your peers to help them rise to the top of this feed. To see if your feature is already live or someone else mentioned it already, do a keyword search in the search function below, or check out our library of Features & Releases. You can also send a private e-mail to advertising-feedback@microsoft.com if you prefer not to post to this forum.
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View and edit shopping bids at the ad group level
We would like the ability to view and edit shopping bids at the ad group level. It's helpful when viewing ad groups across various campaigns.
19 votes -
When importing the Google Product Feed, you should convert the USD products to the respective countries such as UK. You're losing millions.
Products imported from Google Merchant Center should convert to the country accordingly, not just USD. Bing is losing so much money by not automatically allowing us to convert products imported to the respective countries' requirements
16 votes -
Expand Bing shopping in more European countries
Would be great if Bing shopping could be carried out in more countries around Europe. We currently operate in most European countries and would love to be able to use the Shopping function in more countries. For example Sweden, Norway and Denmark where we see that the Bing usage is quite high per capita.
12 votesWorking on it (6 months) ·AdminTejas Gowda, Program Manager, Bing Ads (Admin, Microsoft Advertising) responded
Microsoft shopping campaigns is now supported in Sweden, Netherlands, Italy, Spain, Switzerland, UK, France and Germany.
Support for Nordic countries is on the backlog
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Allow exclusions for Merchant Promotions
we would like to have the option to exclude certain designers from promotional activity in the Shopping segment without completely blacklisting them. Currently this is not possible.
10 votesHi! Thank you for this idea. Can you explain a bit further what you mean? This will help me route the idea appropriately and provide all the necessary detail.
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Shopping feed to support more upload formats
Please support XLS or XLSX format for shopping feeds. Managing google shopping feeds is easy as they are saved in google drive then can be accessed by URL. Possibly allow creating feeds in Onedrive then sharing it via url to bing shopping.
9 votes -
Allow the Import of Google Product Feed with Shipping in Multiple Countries
In Google Shopping Feed I can have several columns for shipping values for different countries (like DE and AT). But in Bing I have to add one feed for each country as I just learned from the support team. That's very messy and I can not use the Google Import Feature any more :( Now I have to take care on several feeds instead of one or I am forced into using a Feed-Engine which comes with extra costs.
8 votes -
8 votes
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Activate Bing Shopping Brazil
Make please Bing Shopping be available in Brazil, it is most important for Brazilian advertisers .
8 votes -
Bing Merchant Center to be featured in South Africa.
We also want Bing Merchant Center to be featured in South Africa. Can you make Bing Merchant Center available in South Africa
8 votes -
Rename Microsoft Merchant Centre Store name
Please allow us to rename the Merchant Centre store name.
7 votes -
Show Feed % Match and Mismatch Alerts for Product IDs from the Product Audiences Code
When setting up Bing Product Audiences, it would be nice to get some sort of validation in the interface that a threshold percentage of collected IDs are matching the Bing Merchant Center. If they are not matching, I would like to be alerted, to see what the match percentage is, and to receive a list of IDs that did not match.
7 votes -
Introduce Merchant Feed Rules to make formatting Shopping Feeds easier
Suppose that the IT of a particular firm provides only the most necessary columns to the digital advertisers and any other changes by IT are time-consuming and tedious.
The introduction of Feed Rules, which are already available in the Google Merchant Center, can, For instance, allow advertisers to split the products in price-categories using the rules to populate a custom label column as follows:
price up to x€
price up to y€
price above y€Another example would be the replacement of particular word in the description in another column, i. e. "female" by "Damen".
7 votes -
Bing Shopping for Denmark, Norway and Finland
Bing Shopping for Denmark, Norway and Finland
6 votes -
activate the target Switzerland / French for the shopping catalog
activate the target Switzerland / French for the shopping catalog
6 votes -
Create a Product Group tab at Campaign and Account Level.
Currently we can only set bids in Bing Shopping in Editor, or within one ad group at a time. We would love to be able to see and filter for product groups at a campaign and account level as well so we can make quicker, bulk bidding decisions. Please see Google Ads for reference as they are set up this way. Much needed!
6 votes -
Bing Merchant Center for merchants from other countries
Non-US merchant, mainly targeting the US market, offering free overseas shipping, so technically I should be available to advertise in the US, correct? You guys allow traffic-driving campaigns to target US for non-US online stores, why not product listing ads?
6 votes -
Allow Bing Shopping Campaigns in Ireland
Are there any plans to allow Bing shopping campaigns in Ireland?
Or the ability to manage campaigns run in other countries like the USA from advertisers based in Ireland.5 votes -
Allow Shopify Ads in UK
Allow Shopify Ads in the UK
5 votes -
Per European Economic Area (EEA) Regulations, request Bing provide English Language Merchant Feed/Catalog option for Germany.
Currently, Bing Merchant Feeds/Catalogs do not allow English Language Feeds/Catalogs for Germany.
Recommendation: Per European Economic Area (EEA) Regulations, request Bing provide English Language Merchant Feed/Catalog option for Germany.
Please Note the following countries also allow Feeds/Catalogs to be in the English language: Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, Colombia, Czechia, Denmark, France, Germany, Hong Kong, India, Indonesia, Ireland, Israel, Italy, Japan, Malaysia, Mexico, Netherlands, New Zealand, Norway, Philippines, Poland, Portugal, Russia, Saudi Arabia, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Taiwan, Thailand, Turkey, Ukraine, United Arab Emirates, United Kingdom, United States, and Vietnam
5 votes -
Automated Extension Reporting/Exclusions
Can you make it so more detailed reporting can be pulled on automated extensions? I would like to know what callout extensions are being generated, what seller/review sites are being shown in ads, what long titles are performing best, etc.
You cannot break down this data into granular insights, but it would be so helpful for account improvements - like taking long ad title annotations and adding them on the account. Additionally, excluding all/part of automated extensions would be great. For example, if the automated callout extension is pulling incorrectly, I want to exclude that. Or, if I only want…
5 votes
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