Microsoft Advertising Feature Suggestions

Welcome, friends!  This is a place for you to suggest a feature you'd like added to Microsoft Advertising, or vote for those already suggested by your peers to help them rise to the top of this feed. To see if your feature is already live or someone else mentioned it already, do a keyword search in the search function below, or check out our library of Features & Releases. You can also send a private e-mail to advertising-feedback@microsoft.com if you prefer not to post to this forum.  


Looking for technical support or have an issue about something that didn't work according to expectations? Please contact the Microsoft Advertising support team.   

Please keep in mind that it takes time to design, develop, test, and release new features, but we'll be sure to update entries when we announce or release updates based on your feedback. Also, note that choosing the right category will help route your suggestion more quickly. 



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  1. Provide a way to exclude answers.yahoo.com from online ad campaigns.

    I've got a detailed tracking mechanism tied to my site so I can track the conversion efficiency of every single search. Content is about 10% of my business, but the other 90% comes from the search network. Between 58% and 62% of the hits from my ad campaign result from the 'answers.yahoo.com' (or another affiliated answers site), and not one of them have ever resulted in a sale. Its wasted hits on my site, and it eats up more than half my advertising budget. I'm struggling, as are other small businesses. I would love to see my full budget going…

    8 votes

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    6 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  2. Allow Ad Targeting by region in Africa. Especially Kenya

    Most computers in Kenya run on windows 10..with most users using bing as their search engine.its quite frustrating that we cant effectively target that market for the foreseeable future..wish something would be done about it. Add African regions to the list of domains that show content relevant to specific countries/regions in a specific language.

    7 votes

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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  3. Allow customer email lists to be uploaded directly to Bing.

    Currently Bing does not allow direct customer email uploads. Rather, advertisers must go through DSPs to do this. If you don't work with one, you are out of luck.

    7 votes

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    1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  4. Allow More than 100 IP Exclusions / Campaign. Disable Ads on Hosting Platforms (eg AWS, Digital Ocean) to avoid Invalid Clicks

    More and More people are getting hit by Invalid Clicks on Bing Ads. We request bing ads to disallow ads on Hosting Platforms such as Digital Ocean, Amazon Servers and also Allow option to disable them from Settings.

    Allow IP Exclusions more than 100.

    7 votes

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    2 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  5. Alphabetize Labels when Filtering by Label

    When filtering campaigns (or anything else) by label, the list of labels in the dropdown option appear in the order that they were created in the account. Instead they should be alphabetized.

    7 votes

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    4 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  6. Editable Keywords

    Create editable keywords like Google Adwords has. The number of steps required to edit and add modifiers takes much too long currently. I would spend more time on my campaigns and enable more campaigns if I could edit my keywords directly in the UI. Many thanks.

    7 votes

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    1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  7. Bing should create a feature that allows advertisers the option to just target specific syndicate partner websites on your network.

    I have several pub websites that are generating me most of my ROI for my ad spend. This option would allow me to better optimize my ad campaigns.

    7 votes

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    2 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →

    Thanks for your feedback.

    Currently we have no plan to allow or suggest advertisers to target specific syndication partner websites. While we have the plan to provide recommendation on re-adopting website that is previously opt out by advertisers and estimated to bring more qualified traffic, or suggest website exclusion that is absolutely poor performing.

    Let me know additional feedback you may have.

  8. add country IRAN for Bing Ads

    when create new Campaign in the list Country no have IRAN
    Please add IRAN
    Thanks

    7 votes

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    1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  9. Comprehensive search term report

    Currently, the Search Terms report only includes search terms that have had a significant number of clicks in a specified time period. Thus, search queries that do not generate clicks (but do show your ads) are not included in the report list.

    This is short-sighted. A key function of the search terms report is to help you eliminate keywords that aren't relevant (and if they aren't relevant, they're unlikely to receive clicks). This is key when using Broad Match Modified or Phrase Match keyword types.

    If a search query is generating high impressions, we should be able to see that.…

    6 votes

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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  10. similar audience

    Similar Audience in India Market - We would love to have similar audience in Indian market - Kindly let us know when this feature will be available in India.

    6 votes

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    1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  11. Append and replace text in custom parameters during imports just as we can with other entities (tracking templates, campaign names, etc.).

    Append and replace text in custom parameters during Google imports just as we can with other entities (tracking templates, campaign names, etc.).

    6 votes

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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  12. Support the Import of the new XXL ETAS from Google Ads

    It is not possible to import the new XXL ETAS from Google Ads which contains more headlines and larger descriptions.

    It would be perfect to import at least the core ETA with two headlines and one description.

    6 votes

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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  13. Add option to pull conversions in mass

    We use the same 17 conversions over and over for each of our campaigns that we setup and we would love to have the option to pull in all of our standard conversions in one pull (like Google does for Analytics) so that we don't have to enter the same conversions in manually all the time. It would be great if this could happen on the platform (ideal) or the Bing Ads editor or both (preferrable).

    6 votes

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    1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
    Tell us more  ·  dareo responded

    Can you clarify what is meant by pulling in conversions for each campaign? Conversion goals should apply to all campaigns in your account and shouldn’t need to be created per campaign.

  14. Please ADD Russian and Ukraine language

    Please ADD Russian and Ukraine language, because we can not use advertising in Ukraine, and many of my clients use the search engine BING

    6 votes

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    2 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  15. Block searchads.msn.net

    Alot of spam clicks coming from searchads.msn.net.
    (example: http://searchads.msn.net/Best_Antivirus_Software_2017.cfm?&vsid=1382283451467977&vi=1507693224113803172&dytm=1507693223561&rtbsd=6&verid=121121&hvsid=00001507693223406016714146794031&upk=1507693223.18002&sttm=1507693223406&)
    It is spam clicks from contextual ads placed on msn.com.
    I didn't sign up for contextual, I only want legit search users.

    6 votes

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    1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  16. Allow uploads for location targeting

    Allow specific bulk targeting to be downloaded from AdWords and imported to a specific campaign, the Bing Ads interface is too slow and often times I give up and change what I want in AdWords and import it from there back into Bing

    6 votes

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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  17. I want you to include in your system specially the Bing ads japanese.

    Can you add japanese in targeted language that we can show Japan language ads.

    6 votes

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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  18. why don't you give intimation to your customer by some kind of email or massage about your policy change

    you should give intimation to your customers by some kind of emails or massages a few days before about your policy changes so that customer has time to work on it and its business not affected due to these policy changes.

    6 votes

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    2 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  19. option to change currency to any for better experience

    change currency to USD or any

    Sir please give a option in bing account to change currency to USD or any.

    I m not saying about billing I m saying about appereance currency so I can do campaign setup or bidding keyowrd from a familier currecy like USD

    6 votes

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    1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  20. make Bing Ads Intelligence tool available on OpenOffice

    I work on a Mac and don't have Excel. Making Bing Ads Intelligence tool available on OpenOffice would help me.

    6 votes

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    Not in our plans right now  ·  1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
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