Microsoft Advertising Feature Suggestions

Welcome, friends!  This is a place for you to suggest a feature you'd like added to Microsoft Advertising, or vote for those already suggested by your peers to help them rise to the top of this feed. To see if your feature is already live or someone else mentioned it already, do a keyword search in the search function below, or check out our library of Features & Releases. You can also send a private e-mail to advertising-feedback@microsoft.com if you prefer not to post to this forum.  


Looking for technical support or have an issue about something that didn't work according to expectations? Please contact the Microsoft Advertising support team.   

Please keep in mind that it takes time to design, develop, test, and release new features, but we'll be sure to update entries when we announce or release updates based on your feedback.



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  1. Add sync with Google Ad words feature

    Expand your import technology to support two-way synchronization with Google AdWords.

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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  2. 1 vote
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    0 comments  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →
  3. Ads for PL

    We wait for Bing Ads in Poland. You have smaller countries on the list. Why not Poland?

    1 vote
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    0 comments  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →
  4. UET Tag Overview for multiple accounts

    Please show the UET Tags only for the appropriate accounts and not for all of the accounts. Some of our clients have access to their account and not for our other clients, but can see the UET Tags of all of them.

    1 vote
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    0 comments  ·  UET  ·  Flag idea as inappropriate…  ·  Admin →
  5. Edit Location Targets

    Edit location targets in campaign settings
    has option for radius 25 miles
    but if I wanted to change to option for "within" a zip code that button is grayed out in the UI and you have to go to BAE and edit these one at a time. Is this some sort of bug because why would the option be there if you cannot use it in the UI?

    1 vote
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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  6. Allow more than 50 negative keywords to be excluded at the same time

    I have always found that going through the search terms in the "details" tab of the keywords page is one of the best ways of avoiding unwanted clicks and wasted budget. This report can spit out over 400 keywords in one report so why are we limited to excluding just 50 of these. Adding the capability to omit more would make everyones life easier and our campaigns better.

    1 vote
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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  7. Allow unique items to port through on "duplicate value" flag

    When items get flagged as duplicate, both the duplicate item and the unique item are not allowed to be ported through. It would save a lot of time if there was an option to port through only unique items

    1 vote
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    0 comments  ·  Desktop Editor  ·  Flag idea as inappropriate…  ·  Admin →
  8. Automated Rules: Change max CPC Bids

    Google has an automated rule that allows them to change max. CPC bids based on Est. top page bid. We only have increase to estimated top of page bid when...but no decrease. This feature is requested by my agency looking to reduce/stabilize their bids across their accounts.

    1 vote
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    0 comments  ·  Flag idea as inappropriate…  ·  Admin →
  9. Monitor the size of the audiences in the Bing interface

    There is no possibility to monitor the size of audiences in an account over time. If the account is based on remarketing, it is very usefull to be able to get the audience insights because this can be determinative for the performance of your account.

    1 vote
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    0 comments  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →
  10. Ability to see and edit Shared Library sitelinks, etc in the UI.

    It would be nice to be able to have the same Shared Library functionality in the UI as we do in BAE.

    1 vote
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    0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  11. There needs to be a "report only" access to my accounts...

    I have multiple people that need access to my account... you don't have report only access?

    1 vote
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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  12. 1 vote
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    0 comments  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
  13. Advertise in Poland

    Advertise with Poland

    1 vote
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    0 comments  ·  Other  ·  Flag idea as inappropriate…  ·  Admin →
  14. affiliate markiting problem

    ich habe versucht paar anzeigen zu stellen und alle sind abgelehnt geworden wegen phishing obwohl es keine phishing ist
    eine nachkontrolle dauert 4 tage was zu lang ist wenn man affiliate markiting macht .. mänche anzeigen daueren nur 4 tagen wenn überhaupt ..
    die selbe anzeigen könnte ich problrmlos bei google ads erstellen ohne dass der system sie als phishing zeigt ..
    entwicklen Sie bitte ihre system ..

    1 vote
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    0 comments  ·  Reporting functionality  ·  Flag idea as inappropriate…  ·  Admin →
  15. Ability to See Which Keywords Led To Specific Goal Conversions

    Ability to See Which Keywords Led To Specific Goal Conversions

    1 vote
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    1 comment  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  16. Report showing product group + SKU performance

    Is it possible to have a report that provides data on campaign + ad group + ProductGroup + SKU performance?

    I understand there is the Product Dimension Report which surfaces the SKUs. And that Product Partition and Product Partition Unit show the product group ID.

    However, it would be nice to have a report that shows you campaign/adgroup/product/sku level performance for product groups housing multiple SKUs.

    If an account has a SKU showing multiple times do to it's structure, and they aren't in their own product group, it's helpful to know each location+SKU distinct performance.

    1 vote
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    0 comments  ·  Reporting functionality  ·  Flag idea as inappropriate…  ·  Admin →
  17. Improve filtering on campaigns tab

    improve filtering on campaigns tab wherein it will show the details of the filters you saved. filter button is not working properly for 2 weeks now.

    1 vote
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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  18. Optimize Search Queries - Allow Filter for "Added/Excluded" and Add Option to "Add all selected as phrase match (or exact)"

    Please enable the option to filter out keywords that have previously been added or excluded.

    Also, the drop downs for adding checked keywords are very click heavy (we have to choose "phrase" and "exact for all keywords we want to add) PLUS we have to unclick "broad match" so that's at least 3 clicks for EACH keyword we want to add. Please allow us to either manually add symbols to indicate match type ( parentheses or brackets) or include an option for "add all selected as phrase (or exact or broad) match".

    Thanks for listening!

    Vicki

    1 vote
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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  19. You need to add more options regarding "pages viewed per visit."

    You need to add more options regarding "pages viewed per visit" that show which pages did searchers visit on our websites.

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    0 comments  ·  Flag idea as inappropriate…  ·  Admin →
  20. DSA and PLA ads options in Bing available in Denmark

    Dear Bing ADs.

    I would love to give you our money.

    But the only way you can get more money, is if I can make product ads that work for me. and for that I need you to copy.. ehm I mean develop a similar concept as Google Dynamic Search ads and Product Placement ads.

    with 12.million products that change over time (book titles) it is impossible to make good search ads for it all. Even a few hundred thousand titles is a rough road of micro management if done as good old spreadsheets,editor and search ads.

    So please make…

    1 vote
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    0 comments  ·  Ad Formats / Ad Types  ·  Flag idea as inappropriate…  ·  Admin →
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