Microsoft Advertising Feature Suggestions

Welcome, friends!  This is a place for you to suggest a feature you'd like added to Microsoft Advertising, or vote for those already suggested by your peers to help them rise to the top of this feed. To see if your feature is already live or someone else mentioned it already, do a keyword search in the search function below, or check out our library of Features & Releases. You can also send a private e-mail to advertising-feedback@microsoft.com if you prefer not to post to this forum.  


Looking for technical support or have an issue about something that didn't work according to expectations? Please contact the Microsoft Advertising support team.   

Please keep in mind that it takes time to design, develop, test, and release new features, but we'll be sure to update entries when we announce or release updates based on your feedback. Also, note that choosing the right category will help route your suggestion more quickly. 



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  1. 2 votes

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  2. Postpay with a percentage of the benefits generated by Bing Ads

    Don't pay with own funds but postpay with a percentage of the benefits generated by Bing Ads. Example: I earn 1000 euros with Bing Ads, I give 20% as a payment of my campaigns.

    3 votes

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    0 comments  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
  3. Historic CPC for Keywords by City

    Please integrate an option to be able to generate historic CPC for keywords by individual state and city. The option to generate this data worldwide or by country is the only option that is available. Google AdWords offers this option.

    1 vote

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    0 comments  ·  Microsoft Advertising Editor  ·  Flag idea as inappropriate…  ·  Admin →
  4. Notification for prepay accounts when payment instrument get charged.

    I have a prepay account which get auto recharged.
    It would be a great help for me, if I get a notification via e-mail, when my payment instrument was charged.

    2 votes

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    0 comments  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
  5. Own reference number for each account on Credit Card statement

    If you have, for example, 6 accounts in a postpay shell, which all get charged on the 11th, it would be easier and more comfortable, if each account get an own reference on CC statement, so I can see, for which account the charge was. Right now, it`s the same reference for each account and I have to compare it with Bing Ads Statements (Germany).

    2 votes

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    0 comments  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
  6. 1 vote

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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  7. Bing bulk upload

    Hi Susan,

    Just wanted to know,if there's any available feature to bulk upload the location files to bing so can claim them.

    Any update would be very helpful.

    Regards
    Aishwarya

    1 vote

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    0 comments  ·  Microsoft Advertising Editor  ·  Flag idea as inappropriate…  ·  Admin →
  8. Why I am not able to login into my account when I have made advance payment and my add is approved ?

    Why I am not able to login into my account when I have made advance payment and my add is approved ?

    Why don,t you have customer service email or form instead of having just the sales form ?

    1 vote

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    0 comments  ·  Flag idea as inappropriate…  ·  Admin →
  9. Switch Bing Ads image ad pricing model from CPM to CPC to enable advertisers to better control their display advertising

    Running display (banner) ads based on a CPM model is an outdated technique that does not allow precise control of the banner ads' efficiency.
    We are currently not running our banners on Bing because of the CPM pricing model and high prices for image ad displays.

    3 votes

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  10. create a report of annual payments made for previous year for tax purposes

    Monthly breakdown of payments made to Adcenter for previous year

    2 votes

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  11. make it the same as adwords! how can you guys have got it so badly wrong. I cant even pause 1 keyword match type without it pausing others.

    Everything you try usually doesnt work. Odd given they have a perfect template in the form of adwords but couldnt even copy it properly???
    Personally i think shooting would be too good for the half wits responsible.
    I was told the match type issue fix will be rolled out to each account individually?? wtf are they for real?
    I tried it 5 years ago it sucked. I tried it this year - it still sucks - nice progress.

    2 votes

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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  12. Inform new acct holders that verification of their credit may be needed before they can access their acct.

    When I opened my acct I was unable to access my acct because of necessary verification of my credit card. When I called to find out the problem they told me research was necessary and it would take 3 to 5 business days before they could get back to me. I was extremely aggravated but finally got the issue resolved. It boiled down to as the acct name and credit card name did not match Bing needed to verify my account. If this is what I was told I wouldn't have been so upset. Be honest and tell your customers…

    1 vote

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    0 comments  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
  13. When setting up first campaign, let customers know they can create more than one ad

    When customer create their first campaign, let them know they can create more than one ad. The initial form to create a campaign asks for one ad but does not say that you can create more. Including text that says something like “don’t worry, you can create more than one ad for this campaign. We just need one to get started” will really help. Google AdWords does this.

    1 vote

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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  14. Remove "Import from Google AdWords" ad updates cap (currently limited to 100 ad updates - more than that's just ignored)

    With the "Import from Google AdWords" tool, you may only import 100 ad updates, more than that's just ignored. This doesn't make much sense. What's the point of the tool if you have half ads updated and half ads outdated?

    5 votes

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    0 comments  ·  Microsoft Advertising Editor  ·  Flag idea as inappropriate…  ·  Admin →
  15. Campaign budget management

    I recently had a campaign stop becuase it had gone over the monthly budget by $1.86. Why not have a margin of error, say 10%, that allows you to go over that monthly budget if necessary to keep the ad running. You could even have the option of making the monthly budget a hard (no overages) or soft limit. This would give the user the option to keep the campaign running.

    1 vote

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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  16. CSO search customer only support prefix match, should allow substring match

    CSO search customer only support prefix match, should allow substring match

    1 vote

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    0 comments  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
  17. Allow me to set a default time range for my home page reporting (currently set at 7 days).

    I rarely look at a 7 day time range when checking my metrics, but the home page always defaults to this (incidentally removing all my filters from the rest of the campaign reporting pages). I want to customize my home page to always show my preferred time range.

    1 vote

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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  18. communicate to

    Communicate to account managers when there is a known bug potentially wasting thousands of your own advertising dollars, instead of you having to uncover the mystery yourself and get reimbursed:

    "With the amount of traffic you received from outside of your targeting area I believe your account was effected by a recent bug we had that serves ads worldwide regards of location targeting settings......the clicks outside of your targeting area total $2,186.90." #ridiculous

    2 votes

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  19. 1 vote

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    0 comments  ·  Campaign Management  ·  Flag idea as inappropriate…  ·  Admin →
  20. Please Notify me if there is something wrong with my Credit BEFORE suspend the campaing

    I would like to know if something is wrong with my credit card BEFORE you suspend the campaing; like google does, if they can´t process the payment they sent you a notification that they will wait 24 hours to try again, so you can have time to check your card, in case something is wrong or not have eonugh balace. If we know that something is not right and should be fixed you won't have to suspend the account.

    2 votes

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    0 comments  ·  Billing and Account Management  ·  Flag idea as inappropriate…  ·  Admin →
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