Microsoft Advertising Feature Suggestions

Welcome to the Microsoft Advertising suggestion box! Your feedback helps us understand how you use the product so we can improve your Microsoft Advertising experience. Suggest a new feature, enhancements to an existing feature, or vote on ideas that others have submitted. You can share your ideas with us by posting to this forum, or by sending a private e-mail to advertising-feedback@microsoft.com.

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How can we improve Microsoft Advertising to create a better experience?

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  1. Editable Action Text for Action Extensions

    We're a B2B company and would like to add CTAs like "View Demo" or "Get A Guided Tour" in the Action Extensions. It would be great if we could edit the text within a specific character limit so that we can add more relevant and targeted action text.

    27 votes
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    1 comment  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  2. Star rating for Bing Ads and Bing Places

    Had a chat with Aaron from Bing Ads at SMX East NY and shared the same ideas, Currently Bind Ads has only 2 approved software companies to show star rating with Bing Ads compare to 25 plus companies with Google Ads. Secondly, Google has Google Customer Reviews as a certified reviews for eCommerce websites to show star rating, which combines star rating from third party reviews company (if any) and gives an insight to any visitor/customer regarding the website's overall experience, product, shipping and quality etc. Last but not the least, I can only upload 10 pictures in Bing Places…

    14 votes
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    1 comment  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  3. Create Conversion Goals from Call Extensions / Call-Only Campaigns

    Call Extension Conversion Goals are a crucial feature that advertisers to track conversions from phone calls and optimize campaigns towards achieving that specific conversion. Google offers a very simple way to do this. When allocating budgets, CPA is a major factor, which ultimately means its hard to justify spend that cant be traced to specific conversions. Seems like a big oversight to not include this.

    If you're reading this, please add your thoughts as to why Bing needs to add this feature. Here's why.. "Upon checking our resources, creating conversion goals from call extensions is not yet available on our…

    2 votes
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    0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  4. Intégrer 'Dès' comme qualificateur de prix pour les extensions de prix

    Dans les extensions de d'annonce au niveau des extensions de prix, inclure inclure "dès" ou "A partir de" dans les Qualificateur de prix

    1 vote
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    0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  5. Ability to see and edit Shared Library sitelinks, etc in the UI.

    It would be nice to be able to have the same Shared Library functionality in the UI as we do in BAE.

    1 vote
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    0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  6. Additional Action Extension CTA

    Add new CTAs like: "Book a Showing", "View Apartments", "View Apartments Now". Would love to utilize this new feature, but the right CTA just isn't available for the real estate industry.

    1 vote
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    0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  7. search ad extension

    It is very hard to search through ad extensions when they are so many. there should be a filter for finding ad extensions through ad extension "text".

    1 vote
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    0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  8. Allow previews of audience image (native) ads with ACTUAL TEXT not PLACEHOLDERS

    Allow previews of audience image (native) ads with ACTUAL TEXT not PLACEHOLDERS

    1 vote
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    0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  9. Support for Saudia Arabia in the list of countries when adding add extension

    I've created an account at bing ads and i face this problem the main taget of the ad was to recive business calls and I've tried to add an add Extension but i cannot find my country Saudia Arabia in the list of available countires after i have contacted the support they told me that i cannot add call extension and i should wait untill they deploy the new feature!!

    1 vote
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    0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  10. Detailed information about automated extension will be helpful

    We pay for those clicks so it is crucial to know what exactly generated the click. Also, people will be able to create their own extensions from this info.

    1 vote
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    0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  11. Add Call Extensions for All Countries

    Add all countries to Call Extensions, presently some countries like South Africa is not present in the Call Extension List.

    1 vote
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    0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  12. Automated Extensions: opt-out in bulk for customers with multiple accounts

    Need bulk opt-out mechanism for multiple accounts. We have thousands of them and it's not physically possible to do with each child account. Also need to have a mechanism to disable Automated Extensions automatically for all newly created accounts as well for customers that create new accounts in thousands monthly (via API)

    2 votes
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    0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  13. Promo Extensions

    Be able to create promo extensions for periods (black friday etc) like on Google Ads.

    So can push limited time offers to stand out.

    2 votes
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    0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  14. Automated Extension Reporting/Exclusions

    Can you make it so more detailed reporting can be pulled on automated extensions? I would like to know what callout extensions are being generated, what seller/review sites are being shown in ads, what long titles are performing best, etc.

    You cannot break down this data into granular insights, but it would be so helpful for account improvements - like taking long ad title annotations and adding them on the account. Additionally, excluding all/part of automated extensions would be great. For example, if the automated callout extension is pulling incorrectly, I want to exclude that. Or, if I only want…

    4 votes
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    0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  15. By default, advertisers have automated extensions running. Please don't run long ad desc that are paused; they are paused for a reason.

    Bing's algo or scripts should be intelligent enough to not run paused ads' long descriptions in active ads coming from automated ext reports.

    1 vote
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    0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  16. Add reviews to Bing Ads (Get rid of Yelp!)

    Bing really needs to compete with Google and come out with their own BingCard review system.

    Yelp is a business-killer. When I inquired about their algorithm, they told me that they let 75% of reviews through, but we found that 75% of the reviews we receive are marked as 'unrecommended' and the only ones that appear on our business are the low-percentile of negative ones.

    It's time that Bing dumps their contract with this antiquated system and creates their own review system to support their ad clients.

    2 votes
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    0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  17. Please allow more sites to be used with the review extenstion.

    There are only a few sites that allow review extensions for Bing Ads such as WSJ.com, digitaltrends.com and engadget.com yet if you search on Bing.com for something the local results display reviews/ratings from sites like Yelp and Facebook. Please allow review extensions from more sites like Yelp and Facebook as reviews are important to consumers and would add value to the end user when consider Bing Ads.

    3 votes
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    1 comment  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  18. Import Sitelinks from Google Adwords to my Bing Ads Account

    I have specific sitelinks for each of my ad groups in my Adwords Account. At the moment it isn't possible to import Sitelinks for each Ad Group. The only possibility is to create sitelinks on campaign level, which aren't that specific.
    I really need my sitelinks on Ad Group level. The only possibility at the moment is to create them again in your Bing Ads Account.

    2 votes
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    0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  19. Tracking calls using conversion goal tracker

    Hi there, what do you think about starting tracking calls using conversion goal tracker? Also, call-only campaigns would be a big plus!

    5 votes
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    0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
  20. Let us preview our full ads (including extensions)

    There should be a way to review the way our ads will look with the extensions. Similar to the preview when creating an ad. My ads don't show in the preview and diagnostic tool because my bids are too low. There should be an easy way to preview when you are creating/adding extensions. Thanks.

    9 votes
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    0 comments  ·  Ad Extensions  ·  Flag idea as inappropriate…  ·  Admin →
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